- March 2019 |
- Food and Beverage / Food Ingredients
Natural Food Colors Market by Form (Liquid and Powder), by Application (Bakery & Confectionary, Beverages, Dairy, Processed Food & Vegetables, and Others), by Region (North America, Europe, Asia Pacific, Middle East & Africa and Latin America); Size and Forecast, 2015-2025
Natural Food Colors Market: Overview
The global natural food colors market size was estimated at USD 1.94 billion in 2018, growing at a CAGR of 6.04% over the forecast period. Food colors are dyes or pigments used to enhance the taste and colors to give a precise appearance. The growing need for convenience foods owing to the increasing consumer knowledge about products with an exotic and traditional taste is anticipated to additional upholds the growth of the market in the next few years.
The global food colors market is primarily driven by the increasing demand from the bakery & confectionery and the beverages industry. For example, betanin, a natural food colorant, is used for its antioxidant properties. Similarly, red sandalwood offers wound healing properties and is used in ayurvedic treatment. Natural colors lessen the risk of allergies and intolerance among customers.
Additionally, Governments are also imposing strict rules and regulations pertaining to the usage of the clean label and eco-friendly food and beverage products. Over the past few years, governments of Spain and Germany have launched and effectively implemented several campaigns to promote healthier lifestyles by familiarizing innovative healthy products to reduce obesity, cholesterol, and diabetes. The worldwide demand for natural food colors is rising owing to the increasing consumer preference for organic label products. Further, strict food & beverage norms regarding the use of synthetic food colors are expected to have a positive impact on the worldwide food colors industry.
Liquid Form segment holds the largest market share of the food colors market in terms of revenue during the forecast period
On the basis form, the natural food colors market is divided into Powder and Liquid form. Liquid form is anticipated to...