Published Date | 2019 January 14

Global: LG launched the world’s first roll-up television called the LG Signature OLED TV R that features a 4K OLED display. The company revealed 65-inch Signature OLED TV R at the Consumer Electronics Show (CES), in Las Vegas, it was first demoed at last year’s CES as a prototype but the year-long development has borne fruits. The 65-inch display panel on the LG Signature OLED TV R can appear and disappear as per your convenience. It rolls out and into a horizontal box that serves as a sound bar powered by Dolby. The TV panel rolls back into the box with just a click of a button within about 10 seconds and the entire movement is quiet. LG has also introduced midway to this functionality with what is called ‘Line Mode’ – only the one-fourth of the display will stick out so that the TV is switched on for things like listening to music, summoning the voice assistant, and control other devices in a smart home. OLED TVAccording to BlueWeave Consulting, a rollable OLED TV is a true game-changer, liberating users from the limitations of the wall and freeing them to curate their own personal space, which no longer needs to be reserved full time for TV viewing. LG proved that a TV could deliver performance, subtlety, and beauty all at the same time. The “R” in the new LG SIGNATURE OLED TV R is about creating a revolution in home entertainment and redefining space through its ability to rise and roll-up at the touch of a button. LG SIGNATURE OLED TV R can transform itself to offer three different viewing options – Full View, Line View, and Zero View – allows customers to use the TV in ways that were impossible before the development of OLED technology. According to BlueWeave consulting’s upcoming report, Titled-“Global OLED Market, by Type (Flexible, Rigid, and Transparent), By Size (Small-Sized OLED Panels, Medium-Sized OLED Panels, and Large-Sized OLED Panels), By Products (Television, Automotive, and Mobiles & Tablets), By Technology (PmOLED and AmOLED), By Region (North America, Europe, Asia Pacific, Middle East & Africa and Latin America); Size and Forecast, 2014-2025,” The Global OLED market is estimated to have high growth over a forecasted period. OLED technology is garnering more acceptances among end users owing to thinner, brighter, lighter in weight, more power efficient and offer higher contrast as compared to LCDs. OLEDs offer wide viewing angles, faster response time, higher contrast ratios and more saturated colors to enhance the viewing experience of end users. The increased demand for energy efficient and eco-friendly lighting products that would consume less energy will boost the demand for global OLED over the forecasted period.