INDUSTRY NEWS

SHARP ‘KC-G40M’ Air Purifier cum Humidifier launched in India

Published Date | 2019 March 28

SHARP KC-G40M function with unique Plasmacluster ensures comfortable humidity levels through natural evaporation technique and PASSIVE HEPA & PANDAA filter combination eliminates the hazardous gases which is expected to fuel the India Air purifier market.
India: SHARP, a renowned name in consumer durable products, professional displays, and Office Automation Solutions, launches the “KC-G40M” Air Purifier with Humidifier designed specifically for Indian Market. The company aims to strengthen its presence and to expand its air purifier range by bringing convenience and enhanced comfort this summer with the launch of this product. SHARP KC-G40M Air Purifier with Humidifier boasts of smart holistic cleaning of the indoor air using dual technology. The PASSIVE HEPA & PANDAA filter combination eliminates PM2.5, Pollen, and other gaseous substances. The product is endorsed and approved by various organizations and has been accredited with Seal of Approval by BRITISH ALLERGY FOUNDATION, validating superior prevention against Asthma, Allergy and other respiratory symptoms. It also uses SHARP’s award-winning ACTIVE Plasmacluster Technology synonymous for generating fresh air while eliminating toxic fumes, VOC, gases and a variety of pathogens. SHARP KC-G40M unique from others is its Humidifying function which ensures comfortable humidity level through natural evaporation technique, helpful in maintaining body hydration thus reducing skin, eye, throat dryness, and sinus issues. According to BlueWeave Consulting, air pollution becoming a health hazard, there is very little that citizens can do to immediately address the problem and this is where the air purifier comes into play. In recent years, the air purifier market has witnessed a hike in demand fuelled by degrading air quality and increasing concern towards health issues. With expanding vehicle fleet, the air pollution levels across the globe have been increasing at a robust pace, which is exposing people to the high risk of contracting respiratory and other cardiovascular diseases. Moreover, an increase in awareness about the adverse effects of pollution on health is encouraging various electronics companies to develop advanced air purifiers.  As deteriorating air quality increasingly becomes a major concern to health, technologies that can filter multiple pollutants and are intelligent and cost-effective will gain traction across end-user segments. Heightened awareness of the importance of indoor air quality and growing concerns on the impact of impure air quality on the general well-being of people have raised demand for air purifiers in the last few years. On the back of rising expenses on health and wellness products, along with growing awareness concerning hazardous effects of air pollution on the general health of people India air purifier market is projected to move in upward direction. According to the published report by BlueWeave Consulting on “Global Air Purifier Market by Technology type (HEPA Technology (High Efficiency Particulate Air), Activated Carbon Technology, UV Technology, Negative Ion and Others), by Product type (Portable Air Purifiers, Whole-House Air Purifiers and Cleaners, Electrostatic Precipitators, Smart air purifier and others), Distribution Channel (Online distribution channel and Offline distribution), End Use (Residential, Commercial and Industrial)–Industry Analysis, Size, Share, Growth, Trends, and Forecast, 2014-2024,” the Global Air Purifier Market is expected to grow with a CAGR over 32.4% during the forecast period, 2018-2024 in terms of value. Air pollution is the emission of toxic elements into the atmosphere by natural or anthropogenic sources. The World Health Organization (WHO) estimates 2.4 million fatalities due to air pollution every year. As intake of polluted air can have severe health effects such as asthma, COPD, or increased cardiovascular risks, most countries have strengthened laws to control the air quality and mainly focus on emissions from automobiles. These sources can be further differentiated into either mobile or stationary sources. Anthropogenic air pollution is often summarized as being mainly related to motorize street traffic (especially exhaust gases and tire abrasion). Air quality in vehicle cabins is usually found to be worse than those typically found in homes or workplaces.  According to the recently published report by BlueWeave Consulting on “India Air Purifier Market by Technology type (HEPA Technology (High Efficiency Particulate Air), Activated Carbon Technology, UV Technology, Negative Ion and Others), by Product type (Portable Air Purifiers, Whole-House Air Purifiers and Cleaners, Electrostatic Precipitators, Smart air purifier and others), Distribution Channel (Online distribution channel and Offline distribution), by End Use (Residential, Commercial and Industrial), by Region (North, South, East, and West)–Industry Analysis, Size, Share, Growth, Trends, and Forecast, 2014-2024,” India Air Purifier Market is projected to grow with a CAGR over 48% during the forecast period, 2018-2024 in terms of value. India Air purifier industry is developing at a high pace owing to deteriorating air quality, increasing air pollution, rising respiratory diseases coupled with growing consumer awareness. Despite the various technological developments, air purifiers have been perceived as a luxury item due to the high installation and maintenance cost. However, the competition in the air purifier market is rising, which is bringing down the prices, and with the growing disposable income, air purifiers are gradually being perceived as a utility product, specifically in the residential sector. Additionally, tourism and healthcare and other institutional places such as embassies, hospitals, corporate office, government buildings, schools, and colleges, etc., are the major demand generators for air purifiers in the country.