SEG Automotive introduces electric motor to power e-rickshaws

  • Published | 06 May 2019

Based on advanced technology instead of a BLDC (brush less DC) motor, new motor co-developed between German and Indian engineering to cater to customers in domestic as well as overseas markets which will boost the demand of electric three wheeler market.

India: Auto parts supplier SEG Automotive India will start local production of its first version of high range electric motors for e-rickshaws from the fourth quarter of FY'20. The new EM1.2-HR e-motor, co-developed by German and Indian engineering, is the company's maiden product for an e-rickshaw segment and is based on advanced Permanent Magnet Synchronous Motor (PMSM) technology instead of a BLDC (brush less DC) motor. The production of these motors will take place at company's plant near Bangalore, SEG Automotive informed in a media briefing. The company is aiming to make India an export hub for these e-motors in the ASEAN region. Within the new range, the Bangalore based firm is planning to introduce the second version of e-motors somewhere around 2020 with added features.

According to BlueWeave Consulting, The electric vehicle market in India is anticipated to create lucrative opportunities for electric vehicle manufacturers as well as for vehicle component manufacturers in the near future. The demand for electric vehicles is governed by an increase in demand for fuel-efficient, high-performance, and low-emission vehicles. Presently over 1 million e-rickshaw are already on the Indian roads providing last-mile transport and soon this market will go up to 3 million units. The three-wheeler segment is the second-fastest growing industry after two-wheeler. The market growth is majorly driven by government incentives and environmental policies, and declining battery prices. To address the issue of degrading air quality, the Indian government launched the Faster Adoption and Manufacturing of (Hybrid & Electric Vehicles (FAME) scheme in 2015, in addition to implementing environmental regulations on conventional gasoline-based vehicles. In response, the OEMs are increasingly making investments to develop affordable and efficient electric rickshaws and established players of the automotive industry are making inroads in this market with the launch of new electric rickshaw models.

Electric vehicles (EVs) are the inevitable future of the automotive industry.  Owing to the high demand for electric vehicles, the market has developed significantly over the past decade, with manufacturers focusing research on introducing cost-effective solutions to be used in automobiles. However, incentives and subsidies on the utilization of such a vehicle is a new factor propelling expansion for electric power drive vehicles. Moreover, technological advancements in electric vehicles and infrastructure with proactive government initiatives are expected to unfold various opportunities for the growth of the electric vehicle and infrastructure market in the future.

According to the recently published report by BlueWeave Consulting on “India Electric Three-Wheeler Market, by Vehicle Type (Passenger Carrier and Load Carrier), by battery Type (Lead Acid Battery, Lithium-ion Battery and Nickel Metal Hydride Battery), by Battery Capacity (101Ah), by Region; Size and Forecast, 2014-2025India Electric Three-Wheeler market is expected to record a CAGR over 15% during the forecast period 2018-2025. The auto industry in India is one of the largest automotive industries globally. The automotive industry accounts for more than 8% of the country’s GDP. Growth in the market is led by the increasing need to curb the air pollution levels and the rising incentive schemes by the government to support manufacturing as well as the use of electric three-wheelers. Moreover, consistently increasing affordability of electric three-wheelers is also boosting their adoption across the country. Increasing investments by electric vehicle manufacturers to develop more advanced, efficient and affordable electric three-wheelers is likely to fuel growth in India electric three-wheeler market in the coming years. Moreover, consistently increasing affordability of electric three-wheelers is also boosting their adoption across the country.