Global Player Tracking Market, By Offering (Solutions, Services), By Technology (Optical, Wearable, Others), By End-User (Individual, Team Sports), By Region (North America, Europe, Asia-Pacific (APAC), Latin America (LATAM), Middle-East & Africa (MEA) Trend Analysis, Competitive Market Share & Forecast, 2017-2027

Published:
June 2021
Report Code:
BWC19188
Available Format:
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Pages:
115

global player tracking market bwc19188

Global Player Tracking Market- Industry Trends & Forecast Report 2027

The global player tracking market was worth USD 3.37 billion in 2020 and is further projected to reach USD 12.1 billion by the year 2027, growing at the CAGR of 20.5% in the forecast period. Factors such as the ability to increase coaching, educate players with specialized tactics for increasing their performance, and prevent fraud in wagering circumstances are expected to enhance market expansion during the forecast period. Moreover, the growth of the player tracking market will also be fueled by an increase in applications of player tracking to detect unusual skills in new players and analyze players' competitive potential.

 

Source: BlueWeave Consulting

Global Player Tracking Market- Overview

Player tracking is a new technology being used in all sports in order to enhance advanced metrics and increase sports statistical data collection. The cameras in a player tracker are placed in such a manner that they track every player individually in the field throughout the game, including ball possession, and player separation. The system helps and allows coaches and analysts to analyze and evaluate the how a team plays so that they can get an idea about the defensive and offensive moves, how they can utilize a player, and how effectively they can shape the team keeping in mind the pattern on which the opposite team plays.  

Global Player Tracking Market Forecast and Trends

Growth Drivers

Reduces the Risk of Injuries

For players, it is very essential to stay safe from injuries as even minor ones can make them ‘unfit’ and disqualify them from playing. The tracking technology used by the players makes a substantial contribution to injury prevention. These tracking software track the players' total movements and from all angles through cameras, detecting potential injury-causing moves, which is why these technologies are becoming more popular.  It also aids in the detection of overworking or stress. Global player tracking systems are gaining substantial popularity as a result of these factors.

Assist Coaches to Take Better Decisions

The players tracking technologies provide certain crucial data in real-time such as video footage, positional data, player performance metrics of individual athletes as well as of the team. This data is collected and analyzed by the coaches to make informed decisions to enhance the performance of the players. These sports software programs allow coaches to see every facet of a player's performance and point out any flaws or deficiencies. As a result, the instructors can assist the athletes in improving the skill they lack and delivering better results. These are the reasons why team owners and coaches are increasingly adopting player tracking technologies, thereby propelling the growth of the global player tracking market.  

Restraints

High Dependence on Technologies

The player tracking software and equipment are entirely computer-based and based on algorithms. Coaches utilize the data provided by this program to make final team selection decisions and to improve skills and performance. However, this software works on the given set of data, and there can only be so many variables. Too much dependence on such software may lead to inaccurate conclusions and decisions which may affect the overall performance of the athlete during the main event. Due to these reasons, the global player tracking market is growing but at a restricted pace.

Impact of COVID-19 on Global Player Tracking Market

The global players tracking market has been severely impacted by the Covid-19-induced pandemic. Following the lockdown, all major tournaments, including the 2020 Olympics, were immediately postponed, and practice sessions were prohibited in order to safeguard the players and staff's health. As a result, demand for player tracking devices dropped significantly. Furthermore, the development and manufacturing of wearable gadgets were hampered, resulting in significant losses for the makers. However, it is expected that the market will rebound after COVID-19, as all postponed tournaments begin and coaches attempt to get their players back into shape.

Global Player Tracking Market - By Component

Based on components, the global player tracking market is segmented into solutions and services. The solution segment holds the largest share in the market as it offers several features such as analyzing speed, heartbeat, and distance which are helpful fitness-related parameters. These characteristics aid coaches and support staff in keeping track of players and identifying the causes of recurrent injuries so that  they can devise and apply strategies to avoid such accidents during practice sessions and games.

Global Player Tracking Market - By Technology

Based on technology, the global player tracking market is segmented into wearable, optical, and others. Among these, the wearable segment is projected to dominate the market owing to increasing awareness of fitness-related activities among people. Due to this, the demand and the use of wearable fitness-tracking solutions are escalating by leaps and bounds. The optical segment is also projected to witness steady growth during the forecast period due to the availability of a range of hardware camera configurations, both fixed installation or mobile system, which captures the gameplay of all players on the field or court of play.

Global Player Tracking Market - By End-User

Based on end-user, the global player tracking market is segmented into individual sports and team sports. Because of its optical solutions, which are usually employed in team sports, the team sports sectors will lead the market over the projection period. Team sports practices require large cameras to be installed in the stadium. These team sports include soccer, hockey, cricket, basketball, and others. Additionally, individual sports will also benefit from golf, tennis, athletics, and other sports that use wearable solutions such as smartwatches, fitness bands, and vests.

Global Player Tracking Market - Regional Insights

Geographically, the global player tracking market is segmented into North America, Europe, Asia-Pacific, Latin America, Middle-East & Africa. Among these regions, North America dominates the global player tracking market as this region is very prominent in the adoption of technological solutions and associated services as compared to other regions. Furthermore, the presence of various associations, such as the National Basketball League (NBL), National Football League (NFL), and National Hockey League (NHL), which are heavily investing in advanced player tracking systems to analyze and track player performance and health, is propelling market growth in this region.



Competitive Landscape

The leading market players in the global player tracking market are Zebra Technologies, Catapult Sports, Statsports, ChyronHego, Stats Perform, Kinexon, Polar, Playgineering, Sonda Sports, Johan Sports, Exelio, Q-Track, Advanced Sports Analytics, Xampion, Sports Performance Tracking, Advansys d.o.o., Sportlogiq, Adidas Group, Casinotech, and other prominent players.

The market is getting highly competitive as the demand for player tracking technologies are surging. Moreover, the industry players are focusing on diversifying their product portfolio through innovations and product launches. What’s more, the companies are also working on expanding their regional reach.

Recent Developments

l  In May 2021, the Super Rugby Trans-Tasman tournament in Australia and New Zealand announced the use of advanced eye-tracking technology, known as Neuroflex, for improving the detection of concussion. The partnership is between Rugby Australia, Rugby New Zealand, and World Rugby, and is a part of head injury assessment (HIA).

l  In May 2021, UK-based sports tech company Genius Sports announced its partnership with the National Basketball Association’s league in Africa. Through this partnership, the firm will provide the league with real-time stats and incorporate new technology through the use of AR features.

Scope of the Report

Attributes

Details

Years Considered

Historical data – 2017-2020

Base Year – 2020

Forecast – 2021 – 2027

Facts Covered

Revenue in USD Million

Market Coverage

North America, Europe, the Asia-Pacific, Latin America, and the Middle East and Africa

Product Service/Segmentation

By Offering, By Technology, By End-User, By Region

Key Players

Zebra Technologies, Catapult Sports, Statsports, ChyronHego, Stats Perform, Kinexon, Polar, Playgineering, Sonda Sports, Johan Sports, Exelio, Q-Track, Advanced Sports Analytics, Xampion, Sports Performance Tracking, Advansys d.o.o., Sportlogiq, Adidas Group, Casinotech, and other prominent players.

By Offering

Ø  Solution

Ø  Services

By Technology

Ø  Optical

Ø  Wearable

Smart Glasses

Smart Watches and Fitness Bands

Vests

Ø  Others

By End-User

Ø  Individual

Tennis

Golf

Athletics

Boxing

Others

Ø  Team Sports

Soccer

Hockey

Basketball

Rugby

Cricket

Others

By Region

Ø  North America

Ø  Europe

Ø  Asia-Pacific (APAC)

Ø  Latin America (LATAM)

Ø  Middle-East & Africa (MEA)

FAQs:

1. What is the current size of the global player tracking market?

Answer: The global player tracking market reached USD 3.37 billion in 2020.

2. What are the major factors driving the growth of the global player tracking market?

Answer: The primary factors driving the growth of the global player tracking market are the reduction of injury risk and the ability to aid coaches in making better judgments.

3. Who are the key players in the global player tracking market?

Answer: The key players in the global player tracking market are: Zebra Technologies, Catapult Sports, Statsports, ChyronHego, Stats Perform, Kinexon, Polar, Playgineering, Sonda Sports, Johan Sports, Exelio, Q-Track, Advanced Sports Analytics, Xampion, Sports Performance Tracking, Advansys d.o.o., Sportlogiq, Adidas Group, Casinotech, and other prominent players.

4. Which technology segment accounted for the largest share in the global player tracking market?

Answer: The wearable player tracking segment accounted for the largest share in the global player tracking market.

5. Which region is at the highest growth rate in the global player tracking market?

Answer: North America has the largest share in the global player tracking market.


COVID-19

We've been tracking the direct impact of COVID-19 on this market, and wherever required we will be considering covid19 footprints for a better analysis of markets and industries. Contact our sales team for more details at

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