INDUSTRY NEWS

MapBrowser, Nearmap’s latest launch for landscapers

Published Date | 2018 September 12

Nearmap offers high-resolution aerial imagery solution to provide aerial site mapping as a landscape solution.
  United Stations: Nearmap comes up with a latest technology for landscapers to enter United States aerial imagery market. This latest technological advancement will have a positive outlook in the near future on the global aerial imagery market. The latest launch by Nearmap offers high-resolution aerial imagery solutions dedicated for landscapers. The product will also be helpful for infrastructure works. The main function of the product is to provide aerial site mapping. Similar solutions are also provided by Google Earth and also by other companies who operates by drones. According to Tim Frank, vice president of marketing, the latest launch by Nearmap will provide a landscape solution that is one step ahead. The patented camera system of Nearmap called HyperCamera has been mounted on a fixed-wing aircraft. Nearly 430 rural areas are under coverage in United States. The imagery processed contains both top down view and isometric view at an angle. So this is actually an aerial imagery tool. This will be a better alternative to the drone system as the area under coverage is vast. Moreover, drones can only be used for specific projects and also there is a lot more complexity in terms of the software being used. The tool is basically a cloud based software and is called MapBrowser. The collected imagery data is stored in in cloud and it can be accessed by any browser. The tool also offers landscapers to take accurate measurements in the images. There are also several other served by the product. MapBrowser also helps to create site measurements which make it easy for landscapers to make accurate estimates minimizing the number of manual site visits. According to BlueWeave consulting, MapBrowser the latest launch by Nearmap will have a positive impact on the U.S. as well as the global market the major demand of this industry is new technological advancements. The tool will minimize manual effort .This will also provide appropriate and updated aerial images. According to recently published report by BlueWeave Consulting, on “Global Aerial Imagery Market 2014-2024” ; the factors that enhance the global aerial imagery market are Clear and  updated Imagery, widespread adoption of drones and other technologies, Increase in Natural Calamities and latest technological advancements in the field of aerial imagery. As per the findings of the research, government vertical have been the largest revenue generators in the global aerial imagery market. The major reason behind this is that accurate and vivid data can be accounted for distinctive government works. For instance the data collected can be used for different kind of land surveys. Adding to that, it provides instantaneous view which is necessarily required for town planning or construction of any water or thermal based project. Global aerial imagery market accounted for revenue of around $1,800 million in 2017, and is anticipated to grow at a CAGR of above 12% during the forecast period. Among the various applications of aerial imagery, surveillance and monitoring is expected to contribute the largest revenue, during the forecast period. The market to witness fastest growth in Asia-Pacific during the forecast period.