Saudi Arabia Sports Market Size almost Doubles to Cross USD 15.6 Billion by 2031

Published | 12 June 2025

Saudi Arabia Sports Market is flourishing because of strong government support and Vision 2030 initiatives, increasing health and wellness awareness and youth engagement, and the strategic hosting of international sporting events.

BlueWeave Consulting, a leading strategic consulting and market research firm, in its recent study, estimated Saudi Arabia Sports Market size at USD 7.86 billion in 2024. During the forecast period between 2025 and 2031, BlueWeave expects Saudi Arabia Sports Market size to expand at a CAGR of 10.32% reaching a value of USD 15.63 billion by 2031. The growth of Sports Market in Saudi Arabia is propelled by the Kingdom's Vision 2030 initiative, which strategically positions sports as a key pillar for economic diversification beyond oil. Since 2016, the sports sector has seen substantial growth, marked by the establishment of over 70 new federations and the hosting of more than 100 international events, culminating in securing the 2034 FIFA World Cup. The Ministry of Investment, in collaboration with entities like the Ministry of Sports and the Public Investment Fund, is actively streamlining investor entry through modern legislation and clear investment roadmaps. This creates significant opportunities in infrastructure (stadiums, training centers, smart facilities), sports services (marketing, sponsorship, media), technology (AI-driven performance tools, rehabilitation, digital platforms), and tourism (sport-based travel packages). Furthermore, Saudi Arabia is leveraging sports as a soft power tool for global integration, mirroring strategies by nations like Qatar and China, by sponsoring international events and leagues to enhance its global image and forge partnerships, despite ongoing scrutiny regarding governance and human rights.

Sample Request: https://www.blueweaveconsulting.com/report/saudi-arabia-sports-market/report-sample

Opportunity - Growth in Sports Tourism and E-sports

Saudi Arabia Sports Market is witnessing robust growth, driven significantly by the rapid rise of sports tourism and e-sports. Under Vision 2030, the Kingdom is leveraging world-class events, such as the FIFA World Cup 2034, Formula 1 Grand Prix, WWE, and international golf tournaments, to position itself as a global sports tourism hub. Over the past four years, more than 2.5 million tourists have visited the country for sporting events, contributing to economic diversification and job creation. Investments in state-of-the-art infrastructure, including 15 new stadiums and expanded transport networks, are designed to enhance visitor experience and support long-term growth. With 60% of the world’s population within an eight-hour flight, Saudi Arabia is poised to host highly accessible global events. Sustainability remains central, as the country commits to renewable energy and environmentally responsible development. Additionally, a surge in youth and women’s sports participation reflects the Kingdom’s inclusive vision for the future. Collectively, these initiatives are unlocking new growth opportunities for the Saudi Arabia Sports Market by transforming it into a thriving destination for global sports tourism and e-sports.

Impact of Escalating Geopolitical Tensions on Saudi Arabia Sports Market

Intensifying geopolitical tensions could disrupt the growth of Saudi Arabia Sports Market, as heightened regional conflicts or strained international relations could deter global sports bodies, sponsors, and athletes, leading to reduced international participation, audience turnout, and declining foreign investment. Such instability might also jeopardize the Kingdom's bids for major sporting events, making sustained geopolitical stability crucial for maintaining market growth and credibility as Saudi Arabia pursues its Vision 2030 goal of becoming a major sports hub.

Football Segment Dominates Saudi Arabia Sports Market

The football segment currently commands the largest share of Saudi Arabia Sports Market by sports type, primarily driven by Vision 2030's strategic investments, international collaborations, and robust government support. Football has become the Kingdom's flagship sport, significantly boosting economic diversification, youth engagement, and tourism. Its growing global footprint is evident from hosting major events like the 2023 FIFA Club World Cup, the Spanish Super Cup, and securing the 2027 AFC Asian Cup, alongside extensive infrastructural developments. The Saudi Pro League's global recognition, fueled by attracting top-tier players, and the rapid growth of women's football further underscore its dominance. These initiatives, which also generate substantial job creation and foreign investment, firmly establish football as the most influential segment within Saudi Arabia Sports Market.

Competitive Landscape

Major companies in Saudi Arabia Sports Market include Saudi Sports Company, Saudi Arabian Football Federation, Al-Hilal FC, Al-Nassr FC, Ministry of Sports (Saudi Arabia), Public Investment Fund (PIF), Roshn Saudi League, Saudi Esports Federation, NEOM, Aramco, STC (Saudi Telecom Company), MBC Group, Riyadh Season Organizing Committee, Diriyah Season, Qiddiya Investment Company, and Red Sea Global. The presence of high number of companies intensify the market competition as they compete to gain a significant market share. These companies employ various strategies, including mergers and acquisitions, partnerships, joint ventures, license agreements, and new product launches to further enhance their market share.

Don’t miss the business opportunity in Saudi Arabia Sports Market. Consult our analysts to gain crucial insights and facilitate your business growth.

The in-depth analysis of the report provides information about growth potential, upcoming trends, and Saudi Arabia Sports Market statistics. It also highlights the factors driving forecasts of total market size. The report promises to provide recent technology trends in Saudi Arabia Sports Market and industry insights to help decision-makers make sound strategic decisions. Furthermore, the report also analyzes the growth drivers, challenges, and competitive dynamics of the market.

Scope of the Report

About Us

BlueWeave Consulting provides comprehensive Market Intelligence (MI) Solutions to businesses regarding various products and services online and offline. We offer all-inclusive market research reports by analyzing qualitative and quantitative data to boost the performance of your business solutions. BlueWeave has built its reputation by delivering quality inputs and nourishing long-lasting relationships with its clients. We are one of the promising digital MI solutions companies providing agile assistance to make your business endeavors successful.

Contact Us:

BlueWeave Consulting & Research Pvt Ltd

+1 866 658 6826 | +1 425 320 4776 | +44 1865 60 0662

info@blueweaveconsulting.com