Blueweave
Europe Mountain Bike Market Report

Europe Mountain Bike Market- By Type (Downhill Bike, Free Ride Bike, Dirt Jumping Bike, Cross Country Bikes and All Mountain Bikes), By Application (Racing, Leisure), By Region (Germany, France, U.K., Italy, Rest of Europe); Trend Analysis, Competitive Market Share & Forecast, 2016-2027

  • Published Date: July 2021
  • Report ID: bwc21415
  • Available Format: PDF
  • Page: 134

Report Overview

Europe mountain bike market reached USD 5,586.8 million in 2020 and is further projected to reach USD 10,446.2 million by 2027, growing at a CAGR of 9.5% during 2021-2027 (forecast period).

Europe Mountain Bike Market- Industry Trends & Forecast Report 2027

Europe mountain bike market reached USD 5,586.8 million in 2020 and is further projected to reach USD 10,446.2 million by 2027, growing at a CAGR of 9.5% during 2021-2027 (forecast period). Mountain bikes are witnessing rising standards in the cycling industry across all of Europe, as there is an excessive demand for smaller and lighter mountain bikes offering better riding performance. Germany, the Netherlands, Denmark, and Switzerland are the countries contributing the most to the growth of the mountain bike market in Europe. Moreover, using mountain bikes over a longer period of time can significantly improve the heart condition of an individual. As a result, the overall condition of the Europe mountain bike market has been improving substantially.

Europe Mountain Bike Market Overview

Also known as rugged machines, mountain bikes are off-road bikes with wide tires and flat handlebars for better handling when it comes to passing through narrow dirt trails. The mountain biking styles vary across different accessories and equipment. It generally includes hardtail, full-suspension trails, full-suspension cross-country, full-suspension endure, and others. A mountain bike tire sustains much more pressure than a road or regular bike tire, owing to its larger size and better traction. The rims attached to these bikes are much stronger and durable, so they are able to handle rough trails and hikes. Steel is used in the majority of current mountain bike frames because of its sustainable mechanical qualities. Aside from that, steel is a reasonably priced material for production.

 

Europe Mountain Bike Market Forecast and Trends

Growth Drivers

Rising bike infrastructure expenditure, Rising number of older adults in the region

Many European countries have now begun prioritizing and investing in cycling infrastructure, with Denmark and the Netherlands being among the top players. The segment was already witnessing rising growth potential. In many developed nations across the region, citizens are being advised not to use public transportation systems since they can become overcrowded and spread the deadly COVID-19 virus. Over 34 of the EU's 94 major cities have announced that they have been taking action to renovate their bike infrastructure by replacing and renovating traditional cycle paths, enacting traffic reduction strategies and establishing car-free zones. According to one estimate, over USD 1.14 billion has already been spent on revamping the cycling infrastructure and over 1000 km’s have also been implemented so far. As a result, the development of infrastructure is benefiting the growth of the Europe mountain bike market.

Rising number of older adults in the region

The European region is going through a phase of demographic loss wherein a majority of the region has countries where the citizens have a median age of more than 40 years. The aging process brings with it difficulties associated with balancing and maintaining brain health. A study by the British Medical Association found that exercising regularly improves a person's cardiovascular fitness. The study conducted over 10,000 applicants across varied age groups showcased that riding a mountain bike for at least 32.18 km a week reduces the risk of heart disease by 50%. Mountain biking works on major muscle groups that end up requiring a lot of oxygen, thereby contributing to better heart health and longer life. As a result, the factor has proven pivotal in driving the demand for mountain bikes enabling higher growth for Europe mountain bike market.

Restraints

High technicalities involved in the production of mountain bikes

Recently, the number of mountain bikes with suspension and discs has increased across Europe. Due to increased suspensions, mountain bikes require a greater amount of maintenance and management. For instance, if a person is using simple trail bikes and comes across a damaged brake, chain, the person would be able to fix the things on the way. However, a damaged rear cable is going to make you wait until a mechanic or a biking professional arrives at your place and lends you a helping hand with the fixation of the suspensions and cables. Since the European region is experiencing a rise in geriatrics and declining birth rates, difficulties may have to be faced by older adults, which will also make mountain bikes less useful in the future. As a result, these factors are negatively contributing to the growth of the European mountain bike market.

Impact of COVID-19 on Europe Mountain Bike Market

COVID-19 may have hampered the supply chain and production of mountain bikes around Europe during the initial phase of the pandemic, as infection rates rose and lockdown measures were taken to contain the spread of the virus. However, in the post-recovery phase, the market is predicted to rise sharply, with the relief packages offered as one of the primary drivers and driving factors for the market across Europe. Rising infection rates across Europe have prompted EU officials to take steps to minimize infection rates and the number of people using public transportation in the region. With the plan still being implemented with the help of numerous bike associations along with International Mountain Biking Association, the region is looking forward to reduce the public transportation load and help in stimulating the growth of the cycling industry as a whole, which in turn will positively impact the growth of the Europe mountain bike market.

Europe Mountain Bike Market- By Type

Based on types, the Europe mountain bike market is segmented into downhill bike, free ride bike, dirt jumping bike, cross country bikes and all mountain bikes. The cross-country mountain bike segment accounted for the largest share in the market in the year 2020 and grew at a strong CAGR over the historical period. Cross country bikes are designed with a single suspension system that enables easy manoeuvring across tedious terrains. Due to their lighter design and reduced wheel space, these bikes are more desirable for Europeans, since they prefer to ride their bikes for shorter distances. In terms of mountain biking, these bikes are less demanding of efforts and provide greater acceleration than other mountain bikes, which has been contributing to the growth of the European mountain bike market.

Europe Mountain Bike Market- By Application

 

Based on applications, the Europe mountain bike market can be bifurcated into racing and leisure. The racing segment accumulated the larger share in the Europe mountain bike market, and the segment is expected to witness a strong CAGR over the coming years. Since the COVID-19 pandemic hit, the racing events had lost momentum. The segment is again expecting stronger recoveries during the forecast period, which will help it achieve substantial growth potential. Also, the Union Cycliste Internationale (UCI) reports that their events have experienced a rise in the number of event organizers, thereby contributing to the growing market for mountain bikes in Europe.

Source: BlueWeave Consulting

Europe Mountain Bike Market- By Country

Based on countries, the Europe mountain bike market has been grouped into Germany, the UK, France, Italy, and the rest of EU. Germany accounted for the largest share in the Europe mountain bike market in 2020. Germany is home to some of the oldest bicycle manufacturers which have provided the region with a competitive edge over others in terms of understanding the mechanics of crafting a comfortable and efficient bicycle. An estimate from Eurostat says that there are over 73.5 million bicycles in Germany; this translates to almost 8 out of 10 households having a bicycle. It has thus, benefitted in expanding the presence of mountain bikes across the region. Aside from this, the country hosts several adventure sports which have promoted the exposure and demand for mountain bikes in Germany, contributing to the growth of the European mountain bike market.

Competitive Landscape

The companies across the Europe mountain bike market are leveraging the latest technologies for the development of resilient mountain bikes, thereby expanding sales and increasing the manufacturing capacity for capturing higher market shares in the industry. The Europe mountain bike market is fragmented with a lot of players being engaged in the development and production of mountain bikes across the region. New entrants have an increased opportunity in the Europe mountain bike market in light of mergers and acquisitions taking place. Some of the key players in the Europe mountain bike market are Accell Group N.V., Giant Manufacturing Co. Ltd, Pivot Cycles, Scott Sports SA, Trek Bicycle Corporation, 3T cycling, Cube Bikes, Ghost Bikes, Wilier Triestina S.p.A. and other prominent players.

Recent Developments

  • In June 2021, Shimano Inc. unveiled the updated and newer version of Dura-Ace 12-speed at Baloise Belgium Tour. The major changes and updates to the bike include a transition to 12-speed and a new shifter profile. The overall style and aesthetics for the bike remain the same as that of the current-generation groupset. The crankset has been updated to add more angularity, the front derailleur has been reduced in size, and the rear derailleur has been redesigned to be slimmer.

 

  • In April 2021, Wilier Triestina S.p.A announced the launch of URTA SLR which marks an evolution in the mountain bike across Italy. The mountain bike is designed to offer a more technical cross-country biking experience. The frame is crafted in a way that allows for reaching extremely high levels of stability and traction. The efficiency and reliability reviews for the bike make it one of the best launches of the year and is suitable for those who are looking forward to topping their performances on XCO/XCM courses.

 

Scope of Report

Attribute

                              Details

Years considered

Historical data- 2016-2020

Base Year- 2020

Forecast- 2021-2027

Facts covered

Revenue in USD million

Market coverage

Germany, UK, France, Italy and Rest of EU

Product/ Service segmentation

By Type, By Application, By Region

Key Players

Accell Group N.V., Giant Manufacturing Co. Ltd, Pivot Cycles, Scott Sports SA, Trek Bicycle Corporation, 3T cycling, Cube Bikes, Ghost Bikes, Wilier Triestina S.p.A. and other prominent players.

 

By Type

Ø  Downhill bike

Ø  Free ride bike

Ø  Dirt jumping bike

Ø  Cross country bikes

Ø  All-mountain bikes

By Application

Ø  Racing

Ø  Leisure

By Country

Ø  Germany

Ø  UK

Ø  France

Ø  Italy

Ø  Rest of EU

 

FAQs:

1.  What is the current size of the Europe mountain bike market?

Answer: The Europe mountain bike market reached USD 5,586.8 million in 2020.

2.  What are the major factors driving the growth of Europe mountain bike market?

Answer:  The major factors driving the European mountain bike market are the rising bike infrastructure expenditure and the aging population in the region.

3.  Who are the key players in the Europe mountain bike market?

Answer:  The key players in the Europe mountain bike market are Accell Group N.V., Giant Manufacturing Co. Ltd, Pivot Cycles, Scott Sports SA, Trek Bicycle Corporation, 3T cycling, Cube Bikes, Ghost Bikes, Wilier Triestina S.p.A., and other prominent players.

4.  Which country accounted for the largest share in the Europe mountain bike market?

Answer: Germany accounted for the largest share in the Europe mountain bike market.

5.  Which application hold the highest share in the Europe mountain bike market?

 

Answer: The racing application holds the largest share in the Europe mountain bike market.

1.   Executive Summary

2.   Market Taxonomy

3.   Methodology and Scope

3.1.   Research methodology

3.2.   Years considered for the study

3.3.   Research framework

3.4.   Data collection technique

3.5.   Data Validation and Triangulation

3.6.   Research scope and assumptions

3.7.   List of data sources

4.   Europe Mountain Bike Market Variable Analysis

4.1.   Europe Mountain Bike Market; Market dynamics

4.1.1.   Market Drivers

4.1.1.1.  Rising bike infrastructure expenditure

4.1.1.2.  Rising number of older adults in the region

4.1.2.   Market Challenges

4.1.2.1.   High technicalities involved in the production of mountain bikes

4.1.3.   Market Opportunity

4.1.3.1.   Growing Demand of E-Mountain Bike (eMTB)

4.2.   Europe Mountain Bike Market; Value Chain Analysis

4.3.   Europe Mountain Bike Market; Porter’s Five Force’s Analysis

4.4.   Europe Mountain Bike Market; COVID-19 Impact Analysis

4.4.1.   Europe Mountain Bike Market; Impact on GDP

5.   Europe Mountain Bike Market Type Segment Snapshot

5.1.   Europe Mountain Bike market share, By Type, 2020 & 2027

5.2.   Downhill bike

5.2.1.   Europe Downhill bike market revenue, 2016 - 2027 (USD Million)

5.3.   Free Ride Bike

5.3.1.   Europe Free Ride Bike market revenue, 2016 - 2027 (USD Million)

5.4.   Dirt Jumping Bike

5.4.1.   Europe Dirt Jumping Bike market revenue, 2016 - 2027 (USD Million)

5.5.   Cross country bikes

5.5.1.   Europe Cross Country Bikes market revenue, 2016 - 2027 (USD Million)

5.6.   All Mountain bikes

5.6.1.   Europe All Mountain Bikes market revenue, 2016 - 2027 (USD Million)

6.   Europe Mountain Bike Market Application Segment Snapshot

6.1.   Europe Mountain Bike market share, By Application, 2020 & 2027

6.2.   Racing

6.2.1.   Europe Mountain Bike market revenue, By Racing Application, 2016 - 2027 (USD Million)

6.3.   Leisure

6.3.1.   Europe Mountain Bike market revenue, By Leisure Application, 2016 - 2027 (USD Million)

7.   Europe Mountain Bike Market Regional Segment Snapshot

7.1.   Europe Mountain Bike Market Regional Snapshot

7.1.1.   Europe Mountain Bike market revenue, By country, 2016 - 2027 (USD Million)

7.1.1.1.   Germany Mountain Bike market revenue, 2016 - 2027 (USD Million)

7.1.1.2.   Germany Mountain Bike market revenue, By Type, 2016 - 2027 (USD Million)

7.1.1.3.   Germany Mountain Bike market revenue, By Application, 2016 - 2027 (USD Million)

7.1.1.4.   France Mountain Bike market revenue, 2016 - 2027 (USD Million)

7.1.1.5.   France Mountain Bike market revenue, By Type, 2016 - 2027 (USD Million)

7.1.1.6.   France Mountain Bike market revenue, By Application, 2016 - 2027 (USD Million)

7.1.1.7.   The U.K. Mountain Bike market revenue, 2016 - 2027 (USD Million)

7.1.1.8.   The U.K. Mountain Bike market revenue, By Type, 2016 - 2027 (USD Million)

7.1.1.9.   The U.K. Mountain Bike market revenue, By Application, 2016 - 2027 (USD Million)

7.1.1.10.   Italy Mountain Bike market revenue, 2016 - 2027 (USD Million)

7.1.1.11.   Italy Mountain Bike market revenue, By Type, 2016 - 2027 (USD Million)

7.1.1.12.   Italy Mountain Bike market revenue, By Application, 2016 - 2027 (USD Million)

7.1.1.13.   Rest of Europe Mountain Bike market revenue, 2016 - 2027 (USD Million)

7.1.1.14.   Rest of Europe Mountain Bike market revenue, By Type, 2016 - 2027 (USD Million)

7.1.1.15.   Rest of Europe Mountain Bike market revenue, By Application, 2016 - 2027 (USD Million)

8.   Europe Mountain Bike Market Competitive Landscape

8.1.   Europe Mountain Bike Company Market Competition Analysis

8.2.   Key Development Strategies

9.   Europe Mountain Bike Market Company Profiles

9.1.   Major Manufacturers of Mountain Bikes

9.1.1.   Accell Group N.V.

9.1.1.1.   Accell Group N.V. Company Overview

9.1.1.2.   Accell Group N.V. Financial Performance

9.1.1.2.1.   Accell Group N.V. Business Segment Overview

9.1.1.3.   Accell Group N.V. Product Offered

9.1.1.4.   Accell Group N.V. Key Developments

9.1.1.5.   Accell Group N.V. SWOT Analysis

9.1.1.6.   Accell Group N.V. Strategic Initiatives

9.1.2.   Giant Manufacturing Co. Ltd

9.1.2.1.   Giant Manufacturing Co. Ltd Company Overview

9.1.2.2.   Giant Manufacturing Co. Ltd Financial Performance

9.1.2.3.   Giant Manufacturing Co. Ltd Product Offered

9.1.2.4.   Giant Manufacturing Co. Ltd Key Developments

9.1.2.5.   Giant Manufacturing Co. Ltd SWOT Analysis

9.1.2.6.   Giant Manufacturing Co. Ltd Strategic Initiatives

9.1.3.   Pivot Cycles

9.1.3.1.   Pivot Cycles Company Overview

9.1.3.2.   Pivot Cycles Product Offered

9.1.3.3.   Pivot Cycles Key Developments

9.1.3.4.   Pivot Cycles SWOT Analysis

9.1.3.5.   Pivot Cycles Strategic Initiatives

9.1.4.   Scott Sports SA

9.1.4.1.   Scott Sports SA Company Overview

9.1.4.2.   Scott Sports SA Financial Performance

9.1.4.3.   Scott Sports SA Product Offered

9.1.4.4.   Scott Sports SA Key Developments

9.1.4.5.   Scott Sports SA SWOT Analysis

9.1.4.6.   Scott Sports SA Strategic Initiatives

9.1.5.   Trek Bicycle Corporation

9.1.5.1.   Trek Bicycle Corporation Company Overview

9.1.5.2.   Trek Bicycle Corporation Financial Performance

9.1.5.3.   Trek Bicycle Corporation Product Offered

9.1.5.4.   Trek Bicycle Corporation Key Developments

9.1.5.5.   Trek Bicycle Corporation SWOT Analysis

9.1.5.6.   Trek Bicycle Corporation Strategic Initiatives

9.1.6.   3T Cycling

9.1.6.1.   3T Cycling Company Overview

9.1.6.2.   3T Cycling Financial Performance

9.1.6.3.   3T Cycling Product Offered

9.1.6.4.   3T Cycling Key Developments

9.1.6.5.   3T Cycling SWOT Analysis

9.1.6.6.   3T Cycling Strategic Initiatives

9.1.7.   Cube Bikes Corporation

9.1.7.1.   Cube Bikes Company Overview

9.1.7.2.   Cube Bikes Financial Performance

9.1.7.3.   Cube Bikes Product Offered

9.1.7.4.   Cube Bikes Key Developments

9.1.7.5.   Cube Bikes SWOT Analysis

9.1.7.6.   Cube Bikes Strategic Initiatives

9.1.8.   Ghost Bikes Bicycles

9.1.8.1.   Ghost Bikes Company Overview

9.1.8.2.   Ghost Bikes Financial Performance

9.1.8.3.   Ghost Bikes Product Offered

9.1.8.4.   Ghost Bikes Key Developments

9.1.8.5.   Ghost Bikes SWOT Analysis

9.1.8.6.   Ghost Bikes Strategic Initiatives

9.1.9.   Wilier Triestina S.p.A.

9.1.9.1.   Wilier Triestina S.p.A. Company Overview

9.1.9.2.   Wilier Triestina S.p.A. Financial Performance

9.1.9.2.1.   Wilier Triestina S.p.A. Business Segment Overview

9.1.9.3.   Wilier Triestina S.p.A. Product Offered

9.1.9.4.   Wilier Triestina S.p.A. Key Developments

9.1.9.5.   Wilier Triestina S.p.A. SWOT Analysis

9.1.9.6.   Wilier Triestina S.p.A. Strategic Initiatives

 

*Financial details of unlisted companies will be available as per data availability in final deliverable

**The segmentation and the companies are subjected to modifications based on in-depth secondary for the final deliverable

 

 

List of Figures

FIG. 1 Europe Mountain Bike Market Segmentation

FIG. 2 Years considered for the study

FIG. 3 Research framework

FIG. 4 Data collection technique

FIG. 5 Top down and bottom-up approach

FIG. 6 Value Chain Analysis

FIG. 7 Porter Five Force’s Analysis

FIG. 8 World GDP in 2020 (% Difference from baseline and contributions in % points): contained outbreak scenario

FIG. 9 World GDP in 2020 (% Difference from baseline and contributions in % points): downside scenario

FIG. 10 World Merchandise Trade Volume 2011-2022 (Index 2015=100)

FIG. 11 Employment in Countries with Workplace Closures

FIG. 12 Impact on Employment

FIG. 13 Supply Chain Constraints On Bicycle Industry

FIG. 14 Production Shutdowns

FIG. 15 Europe Mountain Bike market share, By Type, 2020 & 2027

FIG. 16 Europe Downhill bike market revenue, 2016 - 2027 (USD Million)

FIG. 17 Europe Free Ride Bike market revenue, 2016 - 2027 (USD Million)

FIG. 18 Europe Dirt Jumping Bike market revenue, 2016 - 2027 (USD Million)

FIG. 19 Europe Cross Country Bikes Market revenue, 2016 - 2027 (USD Million)

FIG. 20 Europe All Mountain Bikes Market revenue, 2016 - 2027 (USD Million)

FIG. 21 Mountain Bike market share, By Application, 2020 & 2027

FIG. 22 Europe Urban Application market revenue, 2016 - 2027 (USD Million)

FIG. 23 Europe Leisure Application market revenue, 2016 - 2027 (USD Million)

FIG. 24 Europe Mountain Bike Market Snapshot

FIG. 25 Europe Mountain Bike market share, By Region, 2020 & 2027

FIG. 26 Europe Mountain Bike Market: Competitive Landscape

FIG. 27 Accell Group N.V. Financial Performance

FIG. 27 Giant Manufacturing Co. Ltd Financial Performance

FIG. 27 Pivot Cycles Financial Performance

FIG. 27 Scott Sports SA Financial Performance

FIG. 27 Trek Bicycle Corporation Financial Performance

FIG. 27 3T Cycling Financial Performance

FIG. 29 Cube Bikes Financial Performance

FIG. 29 Ghost Bikes Financial Performance

FIG. 30  Wilier Triestina S.p.A. Financial Performance

 

 

List of Tables

TABLE 1 Europe Mountain Bike market revenue, (USD Million), 2016 – 2027

TABLE 2 Europe Mountain Bike market revenue, By Type, (USD Million), 2016 – 2027

TABLE 3 Europe Mountain Bike market revenue, By application, (USD Million), 2016 – 2027

TABLE 4 Europe Mountain Bike market revenue, By region, (USD Million), 2016 – 2027

TABLE 5 List of Cycling Events Postponed due to the Pandemic

TABLE 6 Europe Downhill bike market revenue, 2016 - 2027 (USD Million)

TABLE 7 Europe Free Ride Bike market revenue, 2016 - 2027 (USD Million)

TABLE 8 Europe Dirt Jumping Bike market revenue, 2016 - 2027 (USD Million)

TABLE 9 Europe Cross Country Bikes market revenue, 2016 - 2027 (USD Million)

TABLE 10 Europe All Mountain Bikes market revenue, 2016 - 2027 (USD Million)

TABLE 11 Europe Mountain Bike market revenue, By Racing Application, 2016 - 2027 (USD Million)

TABLE 12 Europe Mountain Bike market revenue, By Leisure Application, 2016 - 2027 (USD Million)

TABLE 29 Europe Mountain Bike market revenue, By country, 2016 - 2027 (USD Million)

TABLE 30 Germany Mountain Bike market revenue, 2016 - 2027 (USD Million)

TABLE 31 Germany Mountain Bike market revenue, By Type, 2016 - 2027 (USD Million)

TABLE 32 Germany Mountain Bike market revenue, By Application, 2016 - 2027 (USD Million)

TABLE 33 France Mountain Bike market revenue, 2016 - 2027 (USD Million)

TABLE 34 France Mountain Bike market revenue, By Type, 2016 - 2027 (USD Million)

TABLE 35 France Mountain Bike market revenue, By Application, 2016 - 2027 (USD Million)

TABLE 36 The U.K. Mountain Bike market revenue, 2016 - 2027 (USD Million)

TABLE 37 The U.K. Mountain Bike market revenue, By Type, 2016 - 2027 (USD Million)

TABLE 38 The U.K. Mountain Bike market revenue, By Application, 2016 - 2027 (USD Million)

TABLE 39 Italy Mountain Bike market revenue, 2016 - 2027 (USD Million)

TABLE 40 Italy Mountain Bike market revenue, By Type, 2016 - 2027 (USD Million)

TABLE 41 Italy Mountain Bike market revenue, By Application, 2016 - 2027 (USD Million)

TABLE 42 Rest of Europe Mountain Bike market revenue, 2016 - 2027 (USD Million)

TABLE 43 Rest of Europe Mountain Bike market revenue, By Type, 2016 - 2027 (USD Million)

TABLE 44 Rest of Europe Mountain Bike market revenue, By Application, 2016 - 2027 (USD Million)

 

 

Market Segmentation

By Type

Ø Downhill bike

Ø Free ride bike

Ø Dirt jumping bike

Ø Cross country bikes

Ø All-mountain bikes

By Application

Ø Racing

Ø Leisure

By Country

Ø Germany

Ø UK

Ø France

Ø Italy

Rest of EU

No data available

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