Global Nail Care Products Market

Global Nail Care Products Market, By Product Type (Nail Polish, Nail Accessories and Implements, Nail Strengtheners, Artificial nails and accessories, Nail Polish Removers), Distribution Channel (Online, Retail Stores, Beauty Salons), Price Range (Premium, Economic), By Region (North America, Latin America, Europe, Asia Pacific, Middle East, and Africa) Trend Analysis, Competitive Market Share & Forecast, 2021-2027

  • Published Date: September 2021
  • Report ID: BWC21109
  • Available Format: PDF
  • Page: 198

Report Overview

Continuous changes in fashion trends and increased awareness of beauty contribute to the growth of the nail care market. With an increase in fashion trends and fashion grooming, consumers are increasingly buying nail care products to maintain healthy, beautiful nails.

Global Nail Care Products Market Size - Industry Trends & Forecast Report 2027

Global nail care products market was worth USD 9.8 Billion in 2020 and is further projected to reach USD 11.5 Billion by 2027, at a CAGR of 2.3 % during 2021-2027 (forecast period). Continuous changes in fashion trends and increased awareness of beauty contribute to the growth of the nail care market. With an increase in fashion trends and fashion grooming, consumers are increasingly buying nail care products to maintain healthy, beautiful nails. However, the growth of the nail care market is restrained by the use of chemicals in nail colors, removers, and adhesives like camphor, which are dangerous to consumer health and cause nausea, headaches, etc. In response to these harmful effects, consumers prefer to discontinue using the product.

Global Nail Care Products Market

Source: BlueWeave Consulting

Global Nail Care Products Market Overview:

Nail health is one of the important aspects of beauty trends. Maintaining the nails is an important aspect of women's style. It is very important to use a fine-textured file for the nails to be shaped and free from snags. Rising fashion trends, financial independence of women, and awareness of new beauty trends among young women, especially in developing countries, are the main reasons driving the nail care market. Since financial independence has made working people one of the leading segments of this market, the segment has experienced rapid growth.

Growth Drivers

Availability of non-toxic solutions for nail care

Markets offer a wide variety of non-toxic nail care solutions. Many serious diseases, such as skin infections, nail brittleness, and cancer, are caused by toxic chemicals in nail care products, which is a growing concern for consumers and manufacturers alike. Therefore, people prefer natural and non-toxic nail care solutions to maintain healthy and beautiful nails. The nail care products market is driven by the introduction of a wide range of products, mainly by online retailers like Amazon.com, Rakuten commerce, and Nykaa.com. Market growth is driven by increasing consumers' disposable income, enabling them to purchase non-toxic nail care products and solutions.

Growing new beauty trends

Many consumers, mostly women, are always looking for the latest beauty trends, products, and brands. A large population of young adults isn't following the brands their parents would and is increasingly turning towards natural nail care products, contributing to the growth of the nail care products market. Additionally, social media has become a catalyst for raising awareness among consumers about how to become beautiful. The nail care products market is driven by people's desires to experiment with new beauty products based on their concerns and fashion tastes.

Restraint

Nail colors, removers, adhesives, and nail gels contain chemicals like formaldehyde and camphor that can cause nausea, dizziness, and headaches for the consumer. These adverse effects lead consumers to discontinue using the products. Toxic chemicals in nail care products cause many serious diseases like skin infections, nail brittleness, and cancer, raising concerns among consumers and manufacturers. Due to this, consumers prefer to treat their nails with natural and nontoxic nail care products to maintain healthy and beautiful nails.

Global Nail Care Products: Impact of COVID-19

 

The growth of nail care products slowed right after the pandemic broke out in 2020, leading to fear among consumers, loss of business confidence, and future uncertainty. These are the reasons affecting the growth of the nail care products market. Moreover, due to nationwide lockdowns imposed by the governments of different countries to prevent the spread of the virus, customers began to reconsider their nail-care routines. Due to this, at-home nail care solution prevailed in place of salon-quality solutions.

Global Nail Care Products Market: By Product Type

Based on product types, the nail care products market is segmented into nail polish, nail accessories, nail strengthener, nail polish remover, artificial nails & accessories, and others. Since nail polish is available in various colors and textures, this segment accounts for the largest market revenue share. The segment is expected to dominate the global nail care products market even during the forecast period. Additionally. one can also find a wide selection of nail colors at various prices, ranging from very low to very high, which provides consumers with a wide array of choices. Several fashion trends are also observed among young consumers in the global nail care market, including nail art and nail extension, which is likely to drive the market during the forecast period.

Global Nail Care Products Market: By Distribution Channel

Based on distribution channels, the global nail care market is segmented into Online, Retail Stores, and Nail Salons. One of the fastest-growing segments in the nail care market is the growing number of nails salons. People find the nail salons more reliable for Nail care as they have skilled professionals. However, the growth of the online segment in the nail care market is also accelerating with technological advances. Additionally, social media platforms, such as Facebook, Instagram, and other easy-to-access fashion blogs are fueling the growth of the nail care products market.

 

Global Nail Care Products Market – Regional Insights

Based on the regions, the global nail care products market is categorized into North America, Latin America, Europe, Asia Pacific, Middle East, and Africa. North America is likely to witness lucrative profits over the forecast period due to the presence of key players and the frequent launch of new nail care products in the region. The U.S.A. is the largest contributor in the region, followed by Brazil. On the other hand, several European fashion capitals, such as Paris, Milan, and London, make Europe a popular nail care market. In addition, Asian countries, such as India and China, are likely to experience high growth in the coming years as there is a high demand for gel nail polish and bright color nail paints in these countries. Many beauty treatments like manicure and pedicure services also increase the demand in these regions, especially in China.

Regional Insights

Source: BlueWeave Consulting

Recent Developments

  • September 2021: Clever Beauty launched green and anti-waste nail paints in partnership with French supplier Fiabila. The nail paints are entirely free of controversial ingredients and contain bio-sources of solvents, such as cotton, corn, and cassava. Baby girls as young as 3 years of age, pregnant women, and breastfeeding women are said to be safe to use the formula.

 

  • August 2021: OPI launched the Nature Strong nail polish collection that features long-lasting, vibrant colors and an exceptionally high shine. According to The Vegan Society, the new line uses ingredients such as sugar cane, manioc, wheat, potatoes, and corn that are naturally vegan.

Competitive Landscape

The key players in the global nail care products market are Revlon, L’Oreal, Channel, COTY, China Glaze, Unilever, Oriflame, PandG, Amway, Avon Products, Inc., Colorbar Cosmetics Private Limited and other key manufacturers. Manufacturers are utilizing new formulations extensively to create innovative products. Products can be differentiated mainly based on the ingredients and colors used in their manufacture.

Scope of the Report:

Attribute

Details

Years Considered

Historical data – 2017-2020

Base Year – 2020

Forecast – 2021 – 2027

Facts Covered

Revenue in USD Billion

Market Coverage

U.S, Canada, Germany, UK, France, Italy, Spain, Brazil, Mexico, Japan, South Korea, China, India, Argentina, AUAE, South Africa, Saudi Arabia

Product/Service Segmentation

By Product Type, By Distribution Channel, By Price Range, By Region

Key Players

Key players for global nail care products market are Revlon, L’Oreal, Channel, COTY, China Glaze, Unilever, Oriflame, PandG, Amway, Avon Products, Inc., Colorbar Cosmetics Private Limited and other key manufacturers.

           

 

  • By Product Type
  • Nail Polish
  • Nail Accessories and Implements
  • Nail Strengtheners
  • Artificial nails and accessories
  • Nail Polish Removers
  • By Distribution Channel
  • Online
  • Retail Stores
  • Beauty Salons
  • By Price Range
  • Premium
  • Economic  
  • By Region
  • North America
  • Latin America
  • Europe
  • Asia Pacific
  • Middle East
  • Africa

Frequently Asked Questions:

Ans: Global nail care products market has reached USD 9.8 Billion in 2020.
Ans: Continuous changes in fashion trends and increased awareness of beauty contribute to the growth of the nail care market. With an increase in fashion trends and fashion grooming, consumers are increasingly buying nail care products to maintain healthy, beautiful nails.
Ans: The key players in the global nail care products market are Revlon, L’Oreal, Channel, COTY, China Glaze, Unilever, Oriflame, PandG, Amway, Avon Products, Inc., Colorbar Cosmetics Private Limited and other key manufacturers.
Ans: The nail polish segment accounted for the largest share in the global nail care products market.
Ans: The nail salons segment is growing at a higher rate in the global nail care products market.