Green Tea Market by Type (Tea Bags, Instant Mixes, Iced Green Tea, and Loose Leaf), by Flavor (Mint, Tulsi, Chamomile, Jasmine, Matcha, Himalayan, and Honey lemon), by Distribution Channel (Retail Stores, Specialty Stores, and Online), by Region (North America, Europe, Asia Pacific, Middle East & Africa and Latin America); Size and Forecast, 2015-2025

  • Published Date: March 2019
  • Report ID: BWC19112
  • Available Format: PDF
  • Page: 110

Report Overview

Green Tea Market: Overview

The tea market is gaining immense popularity across the globe and is anticipated to witness healthy growth throughout the forecast period. Green tea is one among the fastest-growing segments of the global tea market. The growing awareness regarding the health benefits and an immensely rising number of obesity and cardiovascular diseases are the major factor fueling the demand for green tea across the globe. 

Owing to its remedial and antioxidant properties, it is used in curing and preventing of many diseases like cancer, diabetes, tooth decay, heart disease and maintaining proper cholesterol and blood level in the body. The introduction of new flavors & variety in tea and growth in demand from the health-concerned young population are anticipated to provide lucrative opportunities for the market. In addition, green tea also helps significantly in fat reduction and considered as one of the preferred beverages across the globe. Additionally, raising awareness about the health benefits of green tea, it is widely used as a raw material in the production of beverages, dietary supplements, dental care items, and cosmetic products.

Tea Bags segment holds the largest market share of the green tea market during the forecast period.

On the basis of type, green tea market is segmented into Tea Bags, Instant Mixes, Iced Green Tea, and Loose Leaf. Tea bags are anticipated to be the leading segment in the green tea market. A tea bag is a small, porous bag used to steep tea. Tea bags are generally made of filter paper, cotton muslin or “silken” food-grade plastic. Tea bags come in different shapes such as rounded, pyramid tea bags and even stick-like tubes made from perforated foil have been added to the growing list of tea bag shapes. The perseverance of the tea bag is rooted in the belief that for tea to taste its best, the leaves ought to remove from the hot water at the end of a specific brewing period.

Retail stores Distribution channel is projected to dominate the green tea market during the forecast period.

On the basis of the distribution channel, the global green tea market has been segmented into Retail Stores, Specialty Retailers, and Online Distributors. The retail store’s channel is witnessing high growth. Retail stores have high growth potential due to the presence of large middle-income group further new wave of expansion through the compact store format will favor the green tea demand in retail stores. Convenience stores represent the largest segment followed by supermarkets and hypermarkets owing to the rising number of health-conscious consumers, expanding the working population and increasing urbanization are boosting the green tea market. Apart from normal stores e-commerce is the next big sector globally.

Asia Pacific accounts for the largest market size in the global green tea market during the forecast period.

Geographically, the green tea market is analyzed across North America, Europe, Asia Pacific, Middle East & Africa, and Latin America. Asia-Pacific is the leading region during the forecast period 2019-2025. Owing to the rising population and healthcare awareness. China is the largest producer of green market. Countries such as Japan, Taiwan, China, Hong Kong, and India are the emergent market of green tea in Asia Pacific reason. Europe is projected to be the fastest growing market for the green tea industry owing to rising health benefits among consumers.

Objective of the Study:

·         To analyze and forecast market size of the Global green tea market, in terms of value & volume.

·         To examine the careful market segmentation and forecast the market size, in terms value, on the basis of region by segmenting green tea market into five regions, namely, North America, Europe, Asia Pacific, Middle East and their leading countries.

·         To outline, categorized and forecast the global green tea market on the basis of type, flavor, and distribution channel.

·         To examine competitive developments like expansions, technological advancement, services, and regulative framework within the global green tea market.

·         To highlight the impact analysis of the factors, affecting the market dynamics such as drivers, restraints, opportunities, and challenges.

·         To strategically profile the key players and comprehensively analyze their market shares along with detailing the competitive landscape for market leaders.

Global Green Tea Market Competitive Landscape

Companies such as Tetley GB Ltd., Tata Global Beverage, Nestle S.A., DSM Nutritional Products, Associated British Foods LLC, Unilever Group, Oregon Chai Inc, Northern tea Merchants Ltd., AMORE Pacific Corp, and Numi Organic Tea, AriZona Beverage Company LLC, Amorepacific Corporation are the key players in manufacturing green tea globally.

Key Target Audience:

·         Market research and consulting firms

·         Industry associations

·         Global green tea manufacturers

·         Research organizations and consulting companies

·         Organizations, associations and alliances related to green tea market

·         Regulatory bodies

Scope of the Report

By  Type

·         Tea Bags

·         Instant Mixes

·         Iced Green Tea

·         Loose Leaf

By Flavors

·         Mint

·         Tulsi

·         Chamomile

·         Jasmine

·         Matcha

·         Himalayan

·         Honey lemon

By Distribution Channel

·         Retail Stores

·         Specialty Stores

·         Online

In addition, the report provides analysis of the green tea market with respect to the following geographic segments and their high performing regions:

·         North America

·         Europe

·         Asia Pacific (APAC)

·         LATAM

·         MEA

Business Questions answer by the report

·         How will the market drivers, restraints and opportunities affect the market dynamics?

·         What will be the market size in terms of value and volume and market statistics with detailed classification

·         Which segment dominates the market or region and one will be the fastest growing and why?

·         A comprehensive survey of the competitive landscape and the market participant players

·         Analysis of strategy adopted by the key player and their impact on other players.

Customization Scope for the Client

Client satisfaction is our first and last priority. And that’s why BlueWeave Consulting offers customization according to Company’s specific needs. The following customization options are available for the report:

Additional Company Information

·         With five additional company detail analysis.

·         Additional country analysis.

·         Detailed segment analysis.