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India Meat Packaging Market
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India Meat Packaging Market

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India Meat Packaging Market - By Meat Type (Poultry, Pork, Seafood, Others); By Material (Polyethylene (PE), Polyamide (PA), Polyvinyl Chloride (PVC), Ethylene Vinyl Alcohol (EVOH), Biaxially Oriented Polypropylene Films (BOPP), Others); By Packaging Technology (Modified Atmosphere Packaging (MAP), Vacuum Skin Packaging (VSP), Vacuum Thermoformed Packaging (VTP), Others); By Region (North India, South India, East India, West India); Trend Analysis, Competitive Landscape & Forecast, 2019–2029

  • Published Date: January 2023
  • Report ID: BWC22643
  • Available Format: PDF
  • Page: 190

Report Overview

Rising consumption of various types of meat products due to health consciousness among Indian consumers and increasing demand for packaged meat in urban areas along with expanding export activities of meat in the country are expected to drive India Meat Packaging Market at a steady growth rate during the forecast period between 2023 and 2029.

India Meat Packaging Market - Industry Trends & Forecast Report, 2029

India meat packaging market size is projected to grow at a CAGR of 3.7% during the forecast period between 2023 and 2029. The growth of the market is attributed to the rising consumption of various types of meat due to health consciousness among Indian consumers along with increasing demand for packaged meat in urban cities. Proper packaging of meat is extremely crucial to maintain the freshness and nutrient value of the food, which is fueling the demand for meat packaging in India. Furthermore, expanding export activities of meat is anticipated to fuel the market growth in the forecast period.

India Meat Packaging Market – Overview

The slaughtering, processing, packaging, and distribution of meat from animals such as cattle, pigs, sheep, and other livestock are all handled by the meat-packing business, which is also known as the meat-packing industry or the meat-packing industry. Packaging shields meat and meat products from mechanical, chemical, and biological risks while they are being processed, stored, and distributed. Fresh meat is packaged to keep it safe from infection, postpone decomposition, allow for some enzymatic activity to increase softness, and stop weight loss.

India Meat Packaging Market

Growth Drivers

Increasing Demand and Consumption of Meat Products

The demand for meat products is gaining significant traction in India, primarily owing to increasing per capita income, economic growth, strengthening urbanization along with increasing health consciousness among Indian consumers. Furthermore, the increasing availability of processed meat through offline stores including supermarkets and hypermarkets is also contributing to the meat demand in the country. With improving warehouse facilities, logistics, and supply chain infrastructure, the demand for meat products is projected to surge in the forecast period, further propelling the demand for meat packaging.

Restraints

Increased Demand for Plant-based Protein

India is considered a vegetarian country with only a small percentage of the population consuming meat. Now, it is registering significant growth in the demand for vegan meat and other plant-based protein alternatives. Vegan meat is gaining popularity among young adult consumers owing to its increasing penetration and accessibility through online grocery stores, such as JioMart and Amazon. This may directly affect the demand for animal meat products in the country, eventually leading to a subsequent decline in demand for meat packaging, negatively affecting the overall market.

Impact of COVID -19 on India Meat Packaging Market

India meat packaging market was hit back post the COVID–19 outbreak in the country. The production, procurement, and supply of meat were halted during the lockdown period. Even in the post-pandemic period, the demand for meat is slow in the country as consumers are maintaining their distance from meat in fear of zoonotic disease spread. This resulted in a significant slowdown in the growth of meat packaging in the country. However, the market is expected to catch its pace in the forecast period as the demand for sterilized packaging is rising to prevent meat products from contamination.

India Meat Packaging Market

Segmental Coverage

India Meat Packaging Market – By Meat Type

Based on meat type, India meat packaging market is segregated into poultry, pork, seafood, and others. The poultry meat segment accounts for the largest market share owing to the high demand for chicken meat and mutton in the country. The poultry meat type accounts for the largest market share and is projected to register the highest CAGR in the forecast period as well. The demand for chicken has grown significantly over time, and consumption has increased steadily because of rising average income and urban population. Religious beliefs also play a crucial factor in propelling the demand for poultry, especially chicken meat in India, driving the overall segment’s growth.

India Meat Packaging Market – By Material

Based on material, India meat packaging market is segmented into polyethylene (PE), polyamide (PA), polyvinyl chloride (PVC), ethylene vinyl alcohol (EVOH), biaxially oriented polypropylene films (BOPP), and others. The polyethylene (PE) segment held the largest market share in the year 2022 because of its lower production cost and higher resistance to moisture, resistance, and tearing. Following polyethylene, biaxially oriented polypropylene films (BOPP) are anticipated to register the highest growth rate during the forecast period owing to their attractive properties including glossy surface and moisture barrier.

India Meat Packaging Market – By Packaging Technology

Based on packaging technology, India meat packaging market is segmented into modified atmosphere packaging (MAP), vacuum skin packaging (VSP), vacuum thermoformed packaging (VTP), and others. The modified atmosphere packaging (MAP) technology accounts for the largest market share. This kind of packaging increases the shelf life and keeps the freshness of the meat by manipulating the atmosphere inside the packaging. Furthermore, it also helps in preserving the food nutrients for longer periods as well as improves the packaging style and appearance which attracts consumers.

India Meat Packaging Market – By Region

Geographically, India meat packaging market covers four major regions: North India, South India, East India, and West India. South India dominates the India meat packaging market. According to a survey by National Family Health Survey (NFHS–5), Goa is the third largest meat consumer in the country with 93.3% of the population consuming meat. Kerala tops in both women and men meat consumers in the country with 90.5% and 90.1% population, respectively. Following South, East India also holds a substantial market share owing to the high consumption of meat in this region.

Competitive Landscape

Major players operating in the India Meat Packaging market include Venkys India, Uniroyal Marine, Al Aali Exports Pvt. Ltd., Al-Hamd Agro Food Products Pvt. Ltd., and Suzanne’s Foods. To further enhance their market share, these companies employ various strategies, including mergers and acquisitions, partnerships, joint ventures, license agreements, and new product launches.

Recent Developments

  • In June 2022, FreshToHome, a Bengaluru–based online brand of fresh fish and meat e–commerce, launched India’s first Ready–To–Fry (RTF) meat snacks on its platform with a new packaging design.

Scope of the Report

Attributes

Details

Years Considered

Historical Data – 2019–2022

Base Year – 2022

Estimated Year – 2023

Forecast Period– 2023–2029

Facts Covered

Revenue in USD Million

Market Coverage

North India, South India, East India, and West India

Product/ Service Segmentation

By Meat Type, By Material, By Packaging Technology, By Region

Key Players

Venkys India, Uniroyalmarine, Al Aali Exports Pvt. Ltd., Al-Hamd Agro Food Products Pvt. Ltd., Suzanne’s Foods

 

By Meat Type

  • Poultry

  • Pork

  • Seafood

  • Others

By Material

  • Polyethylene (PE)

  • Polyamide (PA)

  • Polyvinyl Chloride (PVC)

  • Ethylene Vinyl Alcohol (EVOH)

  • Biaxially Oriented Polypropylene Films (BOPP)

  • Others

By Packaging Technology

  • Modified Atmosphere Packaging (MAP)

  • Vacuum Skin Packaging (VSP)

  • Vacuum Thermoformed Packaging (VTP)

  • Others

By Region

  • North India

  • South India

  • East India

  • West India

  1. Research Framework
    1. Research Objective
    2. Product Overview
    3. Market Segmentation
  2. Executive Summary
  3. India Meat Packaging Market Insights
    1. Industry Value Chain Analysis
    2. DROC Analysis
      1. Growth Drivers
        1. Increasing Demand and Consumption of Meat Products
        2. Small Portion Meat Items to Propel the Demand for Meat Packaging
        3. Environmental Sustainability
      2. Restraints
        1. Stringent Environmental Regulations
        2. High Setup Costs
      3. Opportunities
        1. Decelerating Prices of Meat to Accelerate the Market Growth
        2. Rising Per Capita Meat Consumption and Imports
      4. Challenges
        1. Skepticism among Consumers
        2. Increasing Demand for Plant-based Protein
    3. Technological Advancements/Recent Developments
    4. Regulatory Framework
    5. Porter’s Five Forces Analysis
      1. Bargaining Power of Suppliers
      2. Bargaining Power of Buyers
      3. Threat of New Entrants
      4. Threat of Substitutes
      5. Intensity of Rivalry
  4. India Meat Packaging Market Overview
    1. Market Size & Forecast by Value, 2019–2029
      1. By Value (USD Million)
    2. Market Share & Forecast
      1. By Meat Type
        1. Poultry
        2. Pork
        3. Seafood
        4. Others
      2. By Material
        1. Polyethylene (PE)
        2. Polyamide (PA)
        3. Polyvinyl Chloride (PVC)
        4. Ethylene Vinyl Alcohol (EVOH)
        5. Biaxially Oriented Polypropylene Films (BOPP)
        6. Others
      3. By Packaging Technology
        1. Modified Atmosphere Packaging (MAP)
        2. Vacuum Skin Packaging (VSP)
        3. Vacuum Thermoformed Packaging (VTP)
        4. Others
      4. By Region
        1. North India
        2. South India
        3. East India
        4. West India
  5. North India Meat Packaging Market
      1. Market Size & Forecast by Value, 2019–2029
      2. By Value (USD Million)
    2. Market Share & Forecast
      1. By Meat Type
      2. By Material
      3. By Packaging Technology
  6. South India Meat Packaging Market
    1. Market Size & Forecast by Value, 2019–2029
      1. By Value (USD Million)
    2. Market Share & Forecast
      1. By Meat Type
      2. By Material
      3. By Packaging Technology
  7. East India Meat Packaging Market
    1. Market Size & Forecast by Value, 2019–2029
      1. By Value (USD Million)
    2. Market Share & Forecast
      1. By Meat Type
      2. By Material
      3. By Packaging Technology
  8. West India Meat Packaging Market
    1. Market Size & Forecast by Value, 2019–2029
      1. By Value (USD Million)
    2. Market Share & Forecast
      1. By Meat Type
      2. By Material
      3. By Packaging Technology
  9. Competitive Landscape
    1. List of Key Players and Their Offerings
    2. India Meat Packaging Company Market Share Analysis,2022
    3. Competitive Benchmarking, By Operating Parameters
    4. Key Strategic Developments (Mergers, Acquisitions, Partnerships, etc.)
  10. Impact of Covid-19 on India Meat Packaging Market
  11. Company Profile (Company Overview, Financial Matrix, Competitive Landscape, Key Personnel, Key Competitors, Contact Address, and Strategic Outlook)
    1. Venkys India
    2. Uniroyalmarine
    3. Al Aali Exports Pvt. Ltd.
    4. Al-Hamd Agro Food Products Pvt. Ltd.
    5. Suzanne’s Foods
    6. Other Prominent Players
  12. Key Strategic Recommendations
  13. Research Methodology
    1. Qualitative Research
      1. Primary & Secondary Research
    2. Quantitative Research
    3. Market Breakdown & Data Triangulation
      1. Secondary Research
      2. Primary Research
    4. Breakdown of Primary Research Respondents, By Region
    5. Assumptions & Limitations

 

*Financial information in case of non-listed companies will be provided as per availability

**The segmentation and the companies are subjected to modifications based on in-depth secondary for the final deliverable

 

List of Figures

Figure 1  India Meat Packaging Market Segmentation

Figure 2  India Meat Packaging Market Value Chain Analysis

Figure 3  Company Market Share Analysis,2022

Figure 4  India Meat Packaging Market Size, By Value (USD Million), 2019–2029

Figure 5  India Meat Packaging Market Share, By Meat Type, By Value, 2019–2029

Figure 7  India Meat Packaging Market Share, By Material, By Value, 2019–2029

Figure 8  India Meat Packaging Market Share, By Packaging Technology, By Value, 2019–2029

Figure 10 India Meat Packaging Market Share, By Region, By Value, 2019–2029

Figure 11 North India Meat Packaging Market Size, By Value (USD Million), 2019–2029

Figure 12 North India Meat Packaging Market Share, By Meat Type, By Value, 2019–2029

Figure 13 North India Meat Packaging Market Share, By Material, By Value, 2019–2029

Figure 14 North India Meat Packaging Market Share, By Packaging Technology, By Value, 2019–2029

Figure 15 South India Meat Packaging Market Size, By Value (USD Million), 2019–2029

Figure 16 South India Meat Packaging Market Share, By Meat Type, By Value, 2019–2029

Figure 17 South India Meat Packaging Market Share, By Material, By Value, 2019–2029

Figure 18 South India Meat Packaging Market Share, By Packaging Technology, By Value, 2019–2029

Figure 19 East India Meat Packaging Market Size, By Value (USD Million), 2019–2029

Figure 20 East India Meat Packaging Market Share, By Meat Type, By Value, 2019–2029

Figure 21 East India Meat Packaging Market Share, By Material, By Value, 2019–2029

Figure 22 East India Meat Packaging Market Share, By Packaging Technology, By Value, 2019–2029

Figure 23 West India Meat Packaging Market Size, By Value (USD Million), 2019–2029

Figure 24 West India Meat Packaging Market Share, By Meat Type, By Value, 2019–2029

Figure 25 West India Meat Packaging Market Share, By Material, By Value, 2019–2029

Figure 26 West India Meat Packaging Market Share, By Packaging Technology, By Value, 2019–2029

List of Tables

Table 1   India Meat Packaging Market Size, By Meat Type, By Value, 2019–2029

Table 2   India Meat Packaging Market Size, By Material, By Value, 2019–2029

Table 3   India Meat Packaging Market Size, By Packaging Technology, By Value, 2019–2029

Table 4   India Meat Packaging Market Size, By Region, By Value, 2019–2029

Table 5   North India Meat Packaging Market Size, By Meat Type, By Value, 2019–2029

Table 6   North India Meat Packaging Market Size, By Material, By Value, 2019–2029

Table 7   North India Meat Packaging Market Size, By Packaging Technology, By Value, 2019–2029

Table 8   South India Meat Packaging Market Size, By Meat Type, By Value, 2019–2029

Table 9   South India Meat Packaging Market Size, By Material, By Value, 2019–2029

Table 10 South India Meat Packaging Market Size, By Packaging Technology, By Value, 2019–2029

Table 11 East India Meat Packaging Market Size, By Meat Type, By Value, 2019–2029

Table 12 East India Meat Packaging Market Size, By Material, By Value, 2019–2029

Table 13 East India Meat Packaging Market Size, By Packaging Technology, By Value, 2019–2029

Table 14 West India Meat Packaging Market Size, By Meat Type, By Value, 2019–2029

Table 15 West India Meat Packaging Market Size, By Material, By Value, 2019–2029

Table 16 West India Meat Packaging Market Size, By Packaging Technology, By Value, 2019–2029

Table 17 Venkys India Company Overview

Table 18 Venkys India Financial Overview

Table 19 Uniroyalmarine Company Overview

Table 20 Uniroyalmarine Financial Overview

Table 21 Al Aali Exports Pvt. Ltd. Company Overview

Table 22 Al Aali Exports Pvt. Ltd. Financial Overview

Table 23 Al-Hamd Agro Food Products Pvt. Ltd. Company Overview

Table 24 Al-Hamd Agro Food Products Pvt. Ltd. Financial Overview

Table 25 Suzanne’s Foods Company Overview

Table 26 Suzanne’s Foods Financial Overview

 

Market Segmentation

By Meat Type

  • Poultry

  • Pork

  • Seafood

  • Others

By Material

  • Polyethylene (PE)

  • Polyamide (PA)

  • Polyvinyl Chloride (PVC)

  • Ethylene Vinyl Alcohol (EVOH)

  • Biaxially Oriented Polypropylene Films (BOPP)

  • Others

By Packaging Technology

  • Modified Atmosphere Packaging (MAP)

  • Vacuum Skin Packaging (VSP)

  • Vacuum Thermoformed Packaging (VTP)

  • Others

By Region

  • North India

  • South India

  • East India

  • West India

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Frequently Asked Questions (FAQs):

Ans: India Meat Packaging market is expected to grow at a CAGR of 3.7% during the forecast period between 2023 and 2029.
Ans: South India is expected to grow at the fastest rate in India Meat Packaging Market during the forecast period.
Ans: The poultry segment held the highest Market share in India Meat Packaging Market by meat type.
Ans: Major factors driving the growth of India Meat Packaging Market include increasing demand and consumption of meat products, small portion meat items to propel the demand for meat packaging, and environmental sustainability.
Ans: Key players in India Meat Packaging Market include Venkys India, Uniroyalmarine, Al Aali Exports Pvt. Ltd., Al-Hamd Agro Food Products Pvt. Ltd., and Suzanne’s Foods.