Global Frozen Fruits & Vegetables Market, By Type (Fruits and Vegetables), By Category (Organic and Conventional), By Form (Whole, Sliced & Cubed, Others), By Distribution Channel (Store-based and Non-Store-based), By Region (North America, Europe, Asia-Pacific (APAC), Latin America (LATAM), Middle-East & Africa (MEA)
- Published Date: April 2021
- Report ID: BWC20317
- Available Format: PDF
- Page: 178
Global Frozen Fruits & Vegetables Market - Industry Trends & Forecast Report 2027
The global frozen fruits and vegetable market was worth USD 13209.3 Million in 2020 and is further projected to reach USD 21,839.9 Million by 2027, at a CAGR of 7.44% during 2021-2027 (forecast period). The global frozen fruits & vegetable market is growing because of the influence of several factors like changing lifestyle of people and growing awareness towards one’s health. Frozen fruits and vegetables are rapidly replacing fresh fruits and vegetables because they are much more convenient. Frozen fruits and vegetables are already available as peeled, chopped, and washed. Furthermore, through the application of freezing techniques, the color, flavor as well as the nutritional value of the food is retained. These factors are conveniently helping the global frozen fruits and vegetable market to grow further during the forecast period.
Global Frozen Fruits & Vegetables Market - Overview
Frozen fruits and vegetables are packed below freezing point to preserve and extend their durability. Its market is gaining momentum and expanding rapidly, especially in recent years. This is due to the fact that they are readily available in the market and come at a lower cost. Consumers prefer frozen fruits and vegetables because they are healthier. Furthermore, frozen foods retain their vitamins and minerals while maintaining their protein, starch, and fat content. That’s the reason why the demand for diverse range of products such as ready-to-eat foods, salads, fruit juices, etc., are growing by leaps and bounds. Through freezing techniques, the chances of the food having a chemical reaction are reduced significantly, and higher temperature ensures the stoppage of micro-organism development in it, which ensures higher shelf life.
Growing Popularity of Non-Seasonal Fruits and Vegetables is Boosting the Frozen Fruits and Vegetable Market
Frozen fruits & vegetables are securing traction among customers because of the various advantages they offer over freshly produced fruits & vegetables. The growing trend in the food and beverage industry for year-round availability of seasonal vegetables and fruits serves as a demand stimulant. Furthermore, the industry has been stimulated by growing awareness of the nutritional value of frozen fruits and vegetables, as well as an increasing trend of clean eating. Also, ever-increasing technological developments along with expanding cold storage chains in developing nations have led to the expansion of a regular supply of a network of frozen fruits & vegetables.
Developing Detail Infrastructure is Backing the Growth of Global Frozen Fruits and Vegetable Market
The e-commerce platform is becoming increasingly prominent among all customer groups, and people are rapidly shifting their preferences to it. As a result, frozen fruit and vegetable companies are venturing into e-grocery to better target their demographic. For instance, Walmart has expanded its online distribution channel and started same-day delivery in 2019. Similarly, Kroger Co. has increased its pickup sites for online orders. Additionally, in June 2017, Amazon declared its acquisition of Whole Foods Market Inc. This acquisition has enhanced Amazon’s fresh grocery retail services in new markets. Such initiatives to strengthen the online presence of the competitors have been shaping the buying behavior of the consumers.
Preference for Fresh and Natural Products May Hamper the Growth of Frozen Fruits and Vegetable Market
A higher percentage of the consumer base still prefers fresh and natural food products as they associate nutritional value with freshness. In 2018, the United States was the world's largest market for organic fresh fruits and vegetable products, followed by the European Union. The reason may be the widespread taboo surrounding frozen foods, as many people assume freezing is a chemical process that reduces nutritional value of the fruits and vegetables although the reverse is the case. This is having a negative impact on the growth of the frozen fruits and vegetables industry.
Impact of COVID-19 on Global Frozen Fruits & Vegetables Market
The outbreak of COVID-19 has halted the growth of the global frozen fruits and vegetable market tremendously. Because of the lockdown imposed by governments, the productions and supply chains were completely blocked, which directly affected the overall consumption of these products. The coronavirus raised its head and had spread across many regions like North America, Asia, Europe, etc. These regions are home to the supply of several raw materials to both domestic and international companies. However, since limitations were levied on customs carriages as well, there was a severe shortage of raw materials, which completely halted manufacturing. Nevertheless, the market for frozen fruits and vegetables is expected to see a surge in demand in the post-COVID era.
Global Frozen Fruits & Vegetables Market - By Type
Based on type, the frozen fruits and vegetable market is segmented into fruits and vegetables. Frozen vegetables dominate the industry, as there is a strong demand for easy-to-cook items. Furthermore, as people's lifestyles are changing, they place a greater emphasis on their wellbeing. As a result, foods with higher nutritional value are in higher demand and are expected to grow further in the forecast era. The increasing retail chains in the neighborhoods and the convenient availability of these products are propelling the global frozen fruits and vegetable market forward.
Global Frozen Fruits & Vegetables Market - By Category
Based on category, the frozen fruits and vegetable market is segmented into organic and traditional subsets. Organic frozen fruits and vegetables are cultivated or rather packed without any preservatives, Thus, the organic category held the largest market share in 2020 and is likely to dominate during the forecast period as well. The major factors that can be attributed to the growth of the organic fruits and vegetables market are increased adoption of healthy dietary lifestyle, rapid urbanization, and increasing concerns about health & climate.
Global Frozen Fruits & Vegetables Market - By Form
Based on form, the market is segmented into a whole, sliced and cubed, and others. Due to the increasing trend of nuclear families, especially in urban areas, and a larger population of young working-class people preferring to live alone, the demand for sliced and cubed goods has the largest market share. Furthermore, washed and peeled frozen sliced and cubed fruits and vegetables are affordable, saving the target demographic a significant amount of time.
Global Frozen Fruits & Vegetables Market - By Distribution Channel
Based on the distribution channel, the market is categorized into store-based and non-store-based. The store-based segment is further classified into supermarkets & hypermarkets, convenience stores, and others. Through the developing retail landscape, supermarkets & hypermarkets, and convenience stores are growing exponentially. They provide a wide range of products. However, the market for other non-store-based products like e-commerce platforms is surging as people are preferring contact-less shopping more and more. It is estimated that the non-based segment is estimated to grow during the forecast period.
Global Frozen Fruits & Vegetables Market - Regional Insights
Geographically, the global frozen fruits and vegetable market is segmented into North America, Europe, the Asia-Pacific, Latin America, and the Middle East and Africa. Among these, North America covers the largest share of the market with an overall revenue of USD 4,725.6 Million in the year 2020. Europe holds the second-largestin the global frozen fruits and vegetable market. The growing urbanization in these regions with higher working populations is the leading cause of the dominance in these regions. However, Asia-Pacific and the Middle East are also coming up as potential markets as the demand for fruits and vegetables unavailable in these regions are growing substantially.
The key players in the global frozen fruits and vegetable market are Ardo NV, HJ Heinz, Dole Food Company, Inc., Simplot Australia Pvt. Ltd, General Mills, Rasanco Ltd., Pinnacle Foods Corp., AXUS International LLC, Findus Sverige AB, Breukers Schamp Foods, Alasko Food Inc., Capricorn Food Products India Ltd., Fruktana Ltd., SunOpta Inc., Bonduelle Group, Associated British Foods plc., Dawn Food Products, Inc., Bakels Group, Archer Daniels Midland Company, and other prominent players.
This market is mainly dominated by giants like Walmart and Amazon as they have garnered trust and loyalty among their customers. The companies are constantly adopting competitive strategies like mergers and acquisitions to expand their services. They are also investing a handsome amount towards innovating techniques to retain the product’s nutritional value and provide it with longer shelf life. Additionally, the market players are also working towards new ranges and product types.
Source: Blueweave Consulting
· In 2019, Amazon declared its acquisition of Whole Foods Market Inc. This acquisition has enhanced Amazon’s fresh grocery retail services in new markets. They have acquired Whole Foods for USD 13.7 billion. The main purpose of this was to amplify the grocery services and give special discounts to Prime members which elevated its Prime loyalty program.
· Walmart has expanded its online distribution channel and started same-day delivery in 2019. Its smooth supply chain along with efficient cost and enhanced customer experience has made Walmart the biggest name in the supply chain market.
Scope of the Report
Forecast – 2021 – 2027
Revenue in USD Million
North America, Europe, the Asia-Pacific, Latin America, and the Middle East and Africa
By Type, By Category, By Form, By Distribution channel, By Region
Ardo NV, HJ Heinz, Dole Food Company, Inc., Simplot Australia Pvt. Ltd, General Mills, Rasanco Ltd., Pinnacle Foods Corp., AXUS International LLC, Findus Sverige AB, Breukers Schamp Foods, Alasko Food Inc., Capricorn Food Products India Ltd., Fruktana Ltd., SunOpta Inc., Bonduelle Group, Associated British Foods plc., Dawn Food Products, Inc., Bakels Group, Archer Daniels Midland Company, and other prominent players.
By Type (Value, USD Million: 2017-2027)
Ø Citrus Fruits
By Category (Value, USD Million: 2017-2027)
l Sliced and Cubed
By Distribution Channels
Ø Supermarkets & hyper markets
Ø Convenient Stores
l North America
l Asia-Pacific (APAC)
l Latin America (LATAM)
l Middle-East & Africa (MEA)
1. What is the current size of the global frozen fruits & vegetable market?
Answer: The global frozen fruits & vegetable market reached USD 4,397.3 Million in 2020.
2. What are the major factors driving the growth of the global frozen fruits & vegetable market?
Answer: The major factors driving the growth of the global frozen fruits & vegetable market is; the growing popularity of non-seasonal fruits & vegetables and the developing retail landscape.
3. Who are the key players in the global frozen fruits & vegetable market?
Answer: The key players in the global frozen fruits & vegetables market are: Ardo NV, HJ Heinz, Dole Food Company, Inc., Simplot Australia Pvt. Ltd, General Mills, Rasanco Ltd., Pinnacle Foods Corp., AXUS International LLC, Findus Sverige AB, Breukers Schamp Foods, Alasko Food Inc., Capricorn Food Products India Ltd., Fruktana Ltd., SunOpta Inc., Bonduelle Group, Associated British Foods plc., Dawn Food Products, Inc., Bakels Group, Archer Daniels Midland Company, and other prominent players.
4. Which type of segment accounted for the largest share in the global gamification market?
Answer: The frozen vegetable segment accounted for the largest share in the global gamification market.
5. Which region is at the highest growth rate in the global frozen fruits & vegetable market?
Answer: North America has the largest share in the global frozen fruits & vegetable market.
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