Report Overview

GCC Date Drinks and Beverages Market – Industry Trends & Forecast Report, 2031

GCC Date Drinks and Beverages Market size was estimated at USD 444.44 million in 2024. During the forecast period between 2025 and 2031, GCC Date Drinks and Beverages Market size is projected to grow at a CAGR of 8.36%, reaching a value of USD 779.64 million by 2031. Prominent drivers of GCC Date Drinks and Beverages Market include increasing consumer preference for health-conscious and functional date-based drinks and beverages, coupled with rapid urbanization and rising disposable incomes. Furthermore, a burgeoning young population across the GCC member countries, increasingly inclined towards fitness and energy drinks, will significantly contribute to the expansion of the market. Beyond these demographic and economic shifts, prominent drivers for GCC Date Drinks and Beverages Market also include a growing consumer preference for convenience, affordability, and readily available beverage options. The escalating focus on health and wellness is specifically fueling demand for date-based drinks formulated with natural ingredients like dates with natural sugar content. In response, leading brands are actively innovating with functional formulations and diverse flavors to align with evolving consumer tastes. The rising popularity of weight management diets is additionally boosting the consumption of ready to drink (RTD) fruit and vegetable juices. Notably, there is also a surging demand for Halal-certified beverages, catering to the Council’s specific ethical and religious dietary preferences.

Source: BlueWeave Consulting

Date Drinks and Beverages – Overview

Date drinks and beverages are specialized drinks and natural beverages based on dates. Dates are rich in fiber, antioxidants, and natural sugars. Companies make ready to drink (RTD) products including milk blended date, energy drinks based on dates, date alternatives for coffee, and sparkling beverages based on dates. Plant-based drinks and beverages, especially date-based ones, are free from added sugars, artificial colors, and preservatives. Health and wellness conscious consumers look for plant-based options for drinks and beverages. Major date-based drinks and beverages comprise functional wellness drinks, date latte, and date cola.

GCC Date Drinks and Beverages Market

Growth Drivers

Spurring Demand for Plant-based Healthy and Functional Beverages

The growing demand for healthy and functional drinks and beverages is significantly driving GCC Date Drinks and Beverages Market. Consumers are increasingly opting for organic and plant-based options, such as date milk and date juices, due to their nutritional value and perceived health benefits. The rising awareness about lifestyle-related conditions like diabetes, obesity, and cardiovascular diseases among younger populations is further fueling the preference for low-calorie, nutrient-rich beverages. Additionally, the popularity of clean-label products is expanding across various demographics, as people seek convenient and high-quality beverages that align with their wellness goals. In response, major brands are introducing innovative offerings to meet this demand. For instance, in December 2024, Saudi Arabia-based PIF launched the world’s first date-based soft drink, Milaf Cola.

Challenges

Rising Costs for Production, Packaging, and Distribution

Increasing production and packaging costs could restrain the growth of GCC Date Drinks and Beverages Market. The region faces rising expenses due to the import of raw materials, advanced processing equipment, and sustainable packaging solutions. Fluctuating energy prices and currency instability further escalate operational costs for manufacturers. Additionally, the push for eco-friendly and recyclable packaging, while essential for environmental compliance, adds financial pressure on producers. These cost burdens limit the ability of small and medium-sized players to scale and innovate, ultimately impacting profit margins and slowing overall market expansion across the region.

Impact of Escalating Geopolitical Tensions on GCC Date Drinks and Beverages Market

Escalating geopolitical tensions could significantly impact GCC Date Drinks and Beverages Market. Conflicts and instability in key trade routes or oil-producing nations could disrupt supply chains, increase transportation and production costs, and cause delays in raw material imports. Sanctions and cross-border restrictions may limit market access and hinder international partnerships. Currency fluctuations and inflation, often triggered by geopolitical uncertainty, can further strain purchase power and manufacturer margins. Additionally, political unrest could shift government priorities away from economic development, affecting investment in infrastructure and retail networks, thereby slowing the market’s growth and limiting expansion opportunities.

GCC Date Drinks and Beverages Market

Segmental Coverage

GCC Date Drinks and Beverages Market – By Product Type

GCC Date Drinks and Beverages Market product type is divided into Date Juice & Nectars, Date Milk, Date Smoothies, Date Syrups, Date Cola, Functional & Health Drinks segments. The functional & nutritional beverages segment holds the largest share of GCC Date Drinks and Beverages Market by product type. It is driven by rising consumer focus on wellness, clean-label ingredients, and natural functionality. Products such as protein drinks, date-infused waters, probiotic sodas, and date-based mocktails are gaining momentum as consumers seek convenient ways to support energy, immunity, and gut health. The growing popularity of zero-alcohol beverages—especially among Gen Z and millennials—further boosts demand for functional drinks offering mood enhancement and stress relief.

Source: BlueWeave Consulting

GCC Date Drinks and Beverages Market – By Packaging Type

Based on packaging type, GCC Date Drinks and Beverages Market is divided into Bottles, Cans, Tetra Packs, and Pouches segments. The bottles segment accounts for the major market share in GCC Date Drinks and Beverages Market by packaging type.

Source: BlueWeave Consulting

GCC Date Drinks and Beverages Market – By Distribution Channel

On the basis of distribution channel, GCC Date Drinks and Beverages Market is segmented into Supermarkets/Hypermarkets, Convenience Stores, Online Retail/E-commerce, and Specialty Stores. The supermarkets/hypermarkets segment holds the largest share of GCC Date Drinks and Beverages Market by distribution channel. The segment’s market dominance is attributed to their wide product variety, attractive in-store promotions, and convenient one-stop shopping experience. These outlets offer greater visibility and accessibility for both global and regional brands, enabling impulse purchases and trial of new products. Additionally, growing urbanization and the expansion of retail chains across the region have further strengthened their market presence. Consumers prefer supermarkets and hypermarkets for their affordability, consistent stock availability, and trusted quality, making them the primary retail channel for RTD beverages.

Source: BlueWeave Consulting

GCC Date Drinks and Beverages Market – By Country

The in-depth research report on the GCC Date Drinks and Beverages Market covers the market in the region’s major countries including Bahrain, Kuwait, Oman, Qatar, Saudi Arabia, and the United Arab Emirates (UAE). Saudi Arabia holds the largest market share of GCC Date Drinks and Beverages Market and is expected to maintain its dominance during the forecast period. The growth of Saudi Arabia market is driven by rising demand for convenient and health-conscious beverage options among young consumers. Date-based functional drinks, and milk-based date beverages are gaining traction, with unsweetened and low-calorie variants becoming increasingly popular due to growing awareness of added sugar-related health concerns. Additionally, the country's increasing engagement in fitness and sports activities further supports the rising consumption of date-based drinks and beverages.

Source: BlueWeave Consulting

Competitive Landscape

Major players operating in GCC Date Drinks and Beverages Market include Al Othman Agri Prod & Processing Co. (NADEC Foods), Al Rabie Al Saoudia Dairy Co. Ltd, Almarai Co. Ltd, Aujan Group Holding, Gulf Union Foods Co., Halwani Bros Co., and Thurath Al-Madina. To further enhance their market share, these companies employ various strategies, including mergers and acquisitions, partnerships, joint ventures, license agreements, and new product launches.

Recent Developments

• In April 2025 - Thurath Al-Madina, a subsidiary of Saudi Arabian Public Investment Fund (PIF), through a partnership with the Lulu Group launched Milaf Cola in the GCC countries. In addition, Milaf Cola was introduced in the UK through online channels.

• In December 2024 - Thurath Al-Madina launched Milaf Cola, the world’s first date-based soft drink, in Saudi Arabia.

Scope of the Report

By Product Type

• Date Juice & Nectars

• Date Milk

• Date Smoothies

• Date Syrups

• Date Cola

• Functional & Nutritional Beverages

By Packaging Type

• Bottles

• Cans

• Tetra Packs

• Pouches

By Distribution Channel

• Supermarkets/Hypermarkets

• Convenience Stores

• Online Retail

• Specialty Stores

By Country

• Saudi Arabia

• UAE

• Qatar

• Kuwait

• Oman

• Bahrain

1. Research Framework
   1. Research Objective
   2. Product Overview
   3. Market Segmentation`
2. Executive Summary
3.  GCC Date Drinks and Beverages Market Insights
   1. Industry Value Chain Analysis
   2. DROC Analysis
      1. Growth Drivers
         1. Growing Demand for Health-Conscious and Functional Drinks and Beverages
         2. Increasing Urbanization & Rising Disposable Income
         3. Rising Young Population Inclined toward Fitness & Energy Drinks
      2. Restraints
         1. Increasing Production & Packaging Costs
      3. Opportunities
         1. Increasing Demand for Date-based & Clean-Labal Drinks and Beverages
         2. Surging Innovations in Natural Flavors & Fortified Beverage Offerings
      4. Challenges
         1. Increasing Logistic Barriers
   3. Technological Advancements/Recent Developments
   4. Regulatory Framework
   5. Porter’s Five Forces Analysis
      1. Bargaining Power of Suppliers
      2. Bargaining Power of Buyers
      3. Threat of New Entrants
      4. Threat of Substitutes
      5. Intensity of Rivalry
4. GCC Date Drinks and Beverages Market: Marketing Strategies
5. GCC Date Drinks and Beverages Market: Pricing Analysis
6. GCC Date Drinks and Beverages Market Overview
   1. Market Size & Forecast, 2019–2031
      1. By Value (USD Million)
   2. Market Share and Forecast
      1. By Product Type
         1. Date Juice & Nectars
         2. Date Milk
         3. Date Smoothies
         4. Date Syrups
         5. Date Cola
         6. Functional & Health Drinks
      2. By Packaging Type
         1. Bottles
         2. Cans
         3. Tetra Packs
         4. Pouches
      3. By Distribution Channel
         1. Supermarkets/Hypermarkets
         2. Convenience Stores
         3. Online Retail
         4. Specialty Stores
         5. Foodservice
      4. By Country
         1. Saudi Arabia
         2. UAE
         3. Qatar
         4. Kuwait
         5. Oman
         6. Bahrain
7. Saudi Arabia Date Drinks and Beverages Market
   1. Market Size & Forecast, 2019–2031
      1. By Value (USD Million)
   2. Market Share & Forecast
      1. By Product Type
      2. By Packaging Type
      3. By Distribution Channel
8. UAE Date Drinks and Beverages Market
   1. Market Size & Forecast, 2019–2031
      1. By Value (USD Million)
   2. Market Share & Forecast
      1. By Product Type
      2. By Packaging Type
      3. By Distribution Channel
9. Qatar Date Drinks and Beverages Market
   1. Market Size & Forecast, 2019–2031
      1. By Value (USD Million)
   2. Market Share & Forecast
      1. By Product Type
      2. By Packaging Type
      3. By Distribution Channel
10. Kuwait Date Drinks and Beverages Market
    1. Market Size & Forecast, 2019–2031
       1. By Value (USD Million)
    2. Market Share & Forecast
       1. By Product Type
       2. By Packaging Type
       3. By Distribution Channel
11. Oman Date Drinks and Beverages Market
    1. Market Size & Forecast, 2019–2031
       1. By Value (USD Million)
    2. Market Share & Forecast
       1. By Product Type
       2. By Packaging Type
       3. By Distribution Channel
12. Bahrain Date Drinks and Beverages Market
    1. Market Size & Forecast, 2019–2031
       1. By Value (USD Million)
    2. Market Share & Forecast
       1. By Product Type
       2. By Packaging Type
       3. By Distribution Channel
13. Competitive Landscape
    1. List of Key Players and Their Offerings
    2. GCC Date Drinks and Beverages Market Share Analysis, 2024
    3. Competitive Benchmarking, By Operating Parameters
    4. Key Strategic Developments (Mergers, Acquisitions, Partnerships)
14. Impact of Escalating Geopolitical Tensions on GCC Date Drinks and Beverages Market
15. Company Profiles (Company Overview, Financial Matrix, Competitive Landscape, Key Personnel, Key Competitors, Contact Address, Strategic Outlook, SWOT Analysis)
    1. Al Othman Agri Prod & Processing Co. (NADEC Foods)
    2. Al Rabie Al Saoudia Dairy Co. Ltd
    3. Almarai Co. Ltd
    4. Aujan Group Holding
    5. Gulf Union Foods Co.
    6. Halwani Bros Co.
    7. Thurath Al-Madina
    8. Other Prominent Players
16. Key Strategic Recommendations
17. Research Methodology
    1.  Qualitative Research
       1.  Primary & Secondary Research
    2.  Quantitative Research
    3.  Market Breakdown & Data Triangulation
       1.  Secondary Research
       2.  Primary Research
    4.  Breakdown of Primary Research Respondents, By Region
    5.  Assumptions & Limitations

*Financial information of non-listed companies can be provided as per availability.

**The segmentation and the companies are subject to modifications based on in-depth secondary research for the final deliverable

List of Figures

Figure 1        GCC Date Drinks and Beverages Market Size, By Value (USD Million), 2019–2031

Figure 2        GCC Date Drinks and Beverages Market Share, By Product Type, By Value (USD Million), 2019–2031

Figure 3        GCC Date Drinks and Beverages Market Share, By Packaging Type, By Value (USD Million), 2019–2031

Figure 4        GCC Date Drinks and Beverages Market Share, By Distribution Channel, By Value (USD Million), 2019–2031

Figure 5        GCC Date Drinks and Beverages Market Share, By Country, By Value (USD Million), 2019–2031

Figure 6        Saudi Arabia Date Drinks and Beverages Market Size, By Value (USD Million), 2019–2031

Figure 7        Saudi Arabia Date Drinks and Beverages Market Share, By Product Type, By Value (USD Million), 2019–2031

Figure 8        Saudi Arabia Date Drinks and Beverages Market Share, By Packaging Type, By Value (USD Million), 2019–2031

Figure 9        Saudi Arabia Date Drinks and Beverages Market Share, By Distribution Channel, By Value (USD Million), 2019–2031

Figure 10      UAE Date Drinks and Beverages Market Size, By Value (USD Million), 2019–2031

Figure 11      UAE Date Drinks and Beverages Market Share, By Product Type, By Value (USD Million), 2019–2031

Figure 12      UAE Date Drinks and Beverages Market Share, By Packaging Type, By Value (USD Million), 2019–2031

Figure 13      UAE Date Drinks and Beverages Market Share, By Distribution Channel, By Value (USD Million), 2019–2031

Figure 14      Qatar Date Drinks and Beverages Market Size, By Value (USD Million), 2019–2031

Figure 15      Qatar Date Drinks and Beverages Market Share, By Product Type, By Value (USD Million), 2019–2031

Figure 16      Qatar Date Drinks and Beverages Market Share, By Packaging Type, By Value (USD Million), 2019–2031

Figure 17      Qatar Date Drinks and Beverages Market Share, By Distribution Channel, By Value (USD Million), 2019–2031

Figure 18      Kuwait Date Drinks and Beverages Market Size, By Value (USD Million), 2019–2031

Figure 19      Kuwait Date Drinks and Beverages Market Share, By Product Type, By Value (USD Million), 2019–2031

Figure 20      Kuwait Date Drinks and Beverages Market Share, By Packaging Type, By Value (USD Million), 2019–2031

Figure 21      Kuwait Date Drinks and Beverages Market Share, By Distribution Channel, By Value (USD Million), 2019–2031

Figure 22      Oman Date Drinks and Beverages Market Size, By Value (USD Million), 2019–2031

Figure 23      Oman Date Drinks and Beverages Market Share, By Product Type, By Value (USD Million), 2019–2031

Figure 24      Oman Date Drinks and Beverages Market Share, By Packaging Type, By Value (USD Million), 2019–2031

Figure 25      Oman Date Drinks and Beverages Market Share, By Distribution Channel, By Value (USD Million), 2019–2031

Figure 26      Bahrain Date Drinks and Beverages Market Size, By Value (USD Million), 2019–2031

Figure 27      Bahrain Date Drinks and Beverages Market Share, By Product Type, By Value (USD Million), 2019–2031

Figure 28      Bahrain Date Drinks and Beverages Market Share, By Packaging Type, By Value (USD Million), 2019–2031

Figure 29      Bahrain Date Drinks and Beverages Market Share, By Distribution Channel, By Value (USD Million), 2019–2031

List of Tables

Table 1 GCC Date Drinks and Beverages Market Size, By Value (USD Million), 2019–2031

Table 2 GCC Date Drinks and Beverages Market Size, By Product Type, By Value (USD Million), 2019–2031

Table 3 GCC Date Drinks and Beverages Market Size, By Packaging Type, By Value (USD Million), 2019–2031

Table 4 GCC Date Drinks and Beverages Market Size, By Distribution Channel, By Value (USD Million), 2019–2031

Table 5 GCC Date Drinks and Beverages Market Size, By Country, By Value (USD Million), 2019–2031

Table 6 Saudi Arabia Date Drinks and Beverages Market Size, By Value (USD Million), 2019–2031

Table 7 Saudi Arabia Date Drinks and Beverages Market Size, By Product Type, By Value (USD Million), 2019–2031

Table 8 Saudi Arabia Date Drinks and Beverages Market Size, By Packaging Type, By Value (USD Million), 2019–2031

Table 9 Saudi Arabia Date Drinks and Beverages Market Size, By Distribution Channel, By Value (USD Million), 2019–2031

Table 10       UAE Date Drinks and Beverages Market Size, By Value (USD Million), 2019–2031

Table 11       UAE Date Drinks and Beverages Market Size, By Product Type, By Value (USD Million), 2019–2031

Table 12       UAE Date Drinks and Beverages Market Size, By Packaging Type, By Value (USD Million), 2019–2031

Table 13       UAE Date Drinks and Beverages Market Size, By Distribution Channel, By Value (USD Million), 2019–2031

Table 14       Qatar Date Drinks and Beverages Market Size, By Value (USD Million), 2019–2031

Table 15       Qatar Date Drinks and Beverages Market Size, By Product Type, By Value (USD Million), 2019–2031

Table 16       Qatar Date Drinks and Beverages Market Size, By Packaging Type, By Value (USD Million), 2019–2031

Table 17       Qatar Date Drinks and Beverages Market Size, By Distribution Channel, By Value (USD Million), 2019–2031

Table 18       Kuwait Date Drinks and Beverages Market Size, By Value (USD Million), 2019–2031

Table 19       Kuwait Date Drinks and Beverages Market Size, By Product Type, By Value (USD Million), 2019–2031

Table 20       Kuwait Date Drinks and Beverages Market Size, By Packaging Type, By Value (USD Million), 2019–2031

Table 21       Kuwait Date Drinks and Beverages Market Size, By Distribution Channel, By Value (USD Million), 2019–2031

Table 22       Oman Date Drinks and Beverages Market Size, By Value (USD Million), 2019–2031

Table 23       Oman Date Drinks and Beverages Market Size, By Product Type, By Value (USD Million), 2019–2031

Table 24       Oman Date Drinks and Beverages Market Size, By Packaging Type, By Value (USD Million), 2019–2031

Table 25       Oman Date Drinks and Beverages Market Size, By Distribution Channel, By Value (USD Million), 2019–2031

Table 26       Bahrain Date Drinks and Beverages Market Size, By Value (USD Million), 2019–2031

Table 27       Bahrain Date Drinks and Beverages Market Size, By Product Type, By Value (USD Million), 2019–2031

Table 28       Bahrain Date Drinks and Beverages Market Size, By Packaging Type, By Value (USD Million), 2019–2031

Table 29       Bahrain Date Drinks and Beverages Market Size, By Distribution Channel, By Value (USD Million), 2019–2031

Table 30       Al Othman Agri Prod & Processing Co. (NADEC Foods) Company Overview

Table 31       Al Othman Agri Prod & Processing Co. (NADEC Foods) Financial Overview

Table 32       Al Rabie Al Saoudia Dairy Co. Ltd Company Overview

Table 33       Al Rabie Al Saoudia Dairy Co. Ltd Financial Overview

Table 34       Almarai Co. Ltd Company Overview

Table 35       Almarai Co. Ltd Financial Overview

Table 36       Aujan Group Holding Company Overview

Table 37       Aujan Group Holding Financial Overview

Table 38       Gulf Union Foods Co. Company Overview

Table 39       Gulf Union Foods Co. Financial Overview

Table 40       Halwani Bros Co. Company Overview

Table 41       Halwani Bros Co. Financial Overview

Table 42       Thurath Al-Madina Company Overview

Table 43       Thurath Al-Madina Financial Overview