Global Oral Hygiene Market Bwc19309
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Global Oral Hygiene Market By Product (Toothbrush (Manual, Electric, Battery-Powered), Toothpaste, Mouthwash, Dental Floss, Teeth Whitening), By Distribution Channel (Consumer Store, Retail Pharmacy, e-commerce), By Region (North America, Europe, Asia Pacific, Middle East & Africa and Latin America); Trend Analysis, Competitive Market Share & Forecast, 2015-2025
- Published Date: October 2019
- Report ID: BWC19309
- Available Format: PDF
- Page: 120
Report Overview
Global Oral Hygiene Market: Overview
Oral hygiene is a practice of keeping the mouth clean and free
from disease with the help of regular teeth brushing, and in between cleaning.
Oral hygiene required for enabling prevention against bad teeth coupled with
the dental disease; oral care also eliminates bad tastes in the mouth, so food is
more appetizing and helps in halitosis prevention. Brushing, flossing, rinsing,
etc. are oral hygiene types used for cleaning. For maintaining physical and
mental wellbeing, clean mouth and proper teeth functioning are essential, in
general mouth contains certain bacteria responsible for damaging teeth and
gums, bacteria attach themselves to the teeth and leads to plaque formation,
visible in the form of whitish film.
Global Oral Hygiene Market Forecast and Trends
Global
Oral Hygiene Market is anticipated to worth US$ 58.7 billion in 2025 with a
significant CAGR of 5.4% in the forecast period of 2019-2025. The rising rate of medical treatment and
preventive healthcare leads to propelling the demand for oral hygiene in the
global region. The key factors driving the growth of the oral hygiene market is
increasing the number of dental dispensaries, rising healthcare expenditure in
the oral segment, rising demand for natural hygienic oral care products coupled
with increasing oral health awareness. For preventing indirectly linked major
diseases such as oral cancer, tooth decay, oral-related diseases, etc. the
adoption towards natural & organic hygiene is dominating the global oral
hygiene market. Increasing awareness regarding cosmetic dental treatments among
people with positive changes for improving personal esthetics has also impacted
positively on the global oral hygiene market in the forecast period of
2019-2025.
Growth Drivers
Rising incidences of dental diseases coupled with growing
awareness
Tooth decay or gum diseases are the major broad spread form of
chronic disease globally & constitute a significant worldwide wellbeing
challenge. The treatment of dental caries is costly, representing around 5–10%
of the all-out consumption on social insurance borne by developed. Key players
and dentists play a major role in raising awareness among the population for
dental prevention via seminars to demonstrate advanced technologies and
products. Seminars and awareness programs help players for product portfolio
promotion and share contributions in CSR activities, which additionally
expected to bring about increasing the adoption rate for oral care products.
Technological advancements in toothbrushes
The rising technological advancement in oral hygiene, such as
advanced toothbrushes, is anticipated as one of the factors to propel growth in
the global market. Innovation in toothbrushes such as electric, artificial
intelligence-equipped (AI), and vibrating toothbrushes enable the technological
advancement coupled with ease in consumption. In the global oral hygiene market
number of renowned players launched variation in oral hygiene technologies such
as position and motion sensing, which can help in oral cavity screening and
maintain oral health via real-time guidance.
Competitive pricing pressure faced by prominent players
The oral hygiene market is facing high competition in terms of
the increasing rate of players in the regional area coupled with several
unorganized players, which is one of the factors for rising pricing pressure on
leading players in the global market. Some renowned regional companies from
APAC region such as Patanjali Ayurveda ltd, Jinchen group, Jiangsu Sanxiao,
etc. have regional market presence, and these players offer products at a
discounted price in comparison with other global market players in the oral
hygiene market. Offering oral hygiene products at low prices even on
e-commerce, creating pricing pressure coupled with adverse effects on the
profit margin of prominent players in the emerging market.
Global Oral Hygiene Market: Product Type
Based on product type, the global oral hygiene market segmented
into the toothbrush, toothpaste, dental accessories, denture products, etc.
With the rising awareness concern of oral healthcare and the adoption of new
technological advancement, product witness growth in pastes, gels, and polishes
for daily oral health prevention and maintenance to resist bacterial infection.
Global Oral Hygiene Market: Distribution Channel
On the basis of the distribution channel, the global oral hygiene market bifurcated into departmental stores, retailing pharmacies, e-commerce, and general stores. In the existing trend, the general store sharing the major market share and dominating the market due to the huge number of general stores across the globe. Manufacturers directly or indirectly depend upon general stores for marketing & storage purposes of their oral hygiene products on a large scale. The key factor in boosting the general store market is feasible accessibility in the global oral hygiene market.
Global
Oral Hygiene Market: Regional Insights
Amidst geography, Asia-Pacific is anticipated to propel the growth in the oral hygiene market, with the rising number of geriatric patients associated with dental & periodontal diseases, rising disposable income, increasing healthcare expenditure, and oral healthcare enhancement. The presence of a prominent player in emerging Asia countries is one of the growth driven factors for the Asia-Pacific oral hygiene market. Followed by Asia-Pacific, North America is expected to witness significant growth in the forecasted period of 2019-2025.
The Objective of the Study:
To analyze and forecast the
global oral hygiene market size of the market, in terms of value.
To examine the careful
market segmentation and forecast the market size, in terms value, based on the
region by segmenting the global oral hygiene market into five regions, namely,
North America, Europe, Asia Pacific, Middle East & Africa, Latin America
and their leading countries.
To outline, categorized and
forecast the global oral hygiene market based on the product type, application
and end user.
To examine competitive
developments like technological advancement, services, and regulative framework
within the global oral hygiene market.
To highlight the impact
analysis of the factors, affecting the market dynamics such as drivers,
restraints, opportunities, and challenges.
To strategically profile the key players and comprehensively analyze their market shares along with detailing the competitive landscape for market leaders.
Scope of the Report
By Product
Toothpastes
·
Pastes
·
Gels
·
Powders
·
Polishes
Toothbrushes & accessories
·
Manual Toothbrushes
·
Electric Toothbrushes
·
Battery-Powered Toothbrushes
·
Replacement Toothbrush Heads
Mouthwashes/Rinses
·
Non-medicated Mouthwashes
·
Medicated Mouthwashes
Dental Accessories/Ancillaries
·
Dental Flosses
·
Breathe Fresheners
·
Cosmetic Dental Whitening Products
·
Dental Water Jets
Denture Products
·
Fixatives
· Other Denture Products
·
Dental Prosthesis Cleaning Solutions
By Distribution Channel
•
Consumer Stores
•
Retail Pharmacies
•
Online Distribution
•
Dental Dispensaries
By Region:
•
North America
•
Europe
•
Asia Pacific (APAC)
•
Latin America
•
Middle East & Africa
Competitive Landscape
·
Unilever
·
Supersmile
·
Sunstar Suisse S.A.
·
Procter & Gamble
·
Patanjali
·
Lion Corporation
·
Koninklijke Philips N.V.
·
Johnson & Johnson Services
Inc.
·
Himalaya
·
GlaxoSmithKline PLC
·
Other Prominent Player
Business Questions
Answer by The Report
•
How will the market drivers, restraints
and opportunities affect the market dynamics?
•
What will be the market size in
terms of value and volume and market statistics with a detailed classification?
•
Which segment dominates the
market or region and one will be the fastest growing and why?
•
A comprehensive survey of the
competitive landscape and the market participant players
•
Analysis of strategy adopted by
the key player and their impact on other players.
Customization
Scope for The Client
Client satisfaction is our first and last priority and that’s why BlueWeave Consulting offers customization according to Company’s specific needs. The following customization options are available for the report:
Additional Company
Information
·
With five additional company
detail analysis
·
Additional country analysis
·
Detailed segment analysis
1. Research Framework
1.1. Research
Objective
1.2. Product
Overview
1.3. Market
Segmentation
2. Research Methodology
2.1. Qualitative
Research
2.1.1.
Primary & Secondary Sources
2.2. Quantitative
Research
2.2.1.
Primary & Secondary Sources
2.3. Breakdown
of Primary Research Respondents, By Region
2.3.1.
Secondary Research
2.3.2.
Primary Research
2.4. Breakdown
of Primary Research Respondents, By Industry Participants
2.5. Market
Size Estimation
2.6. Assumption
for the Study
2.7. Market
Breakdown & Data Triangulation
3. Executive Summary
4. Global Oral Hygiene Market - Industry
Insights
4.1. Value
Chain Analysis
4.2. DROC
Analysis
4.2.1.
Growth Drivers
4.2.2.
Restraints
4.2.3.
Opportunities
4.2.4.
Challenges
4.3. Technological
Landscape
4.4. Regulatory
Framework
4.5. Company
Market Share Analysis,2018
4.6. Competitor
Analysis, 2018
4.7. Porter’s
Five Forces Analysis
4.8. Pest
Analysis
4.9. Strategic
Outlook
5. Global Oral Hygiene Market Overview
5.1. Market
Size & Forecast
5.1.1.
By Value (USD Million)
5.2. Market
Share & Forecast, 2015 - 2025
5.2.1.
By Product
5.2.1.1.
Toothpastes
5.2.1.1.1.
Pastes
5.2.1.1.2.
Gels
5.2.1.1.3.
Powders
5.2.1.1.4.
Polishes
5.2.1.2.
Toothbrushes & Accessories
5.2.1.2.1.
Manual Toothbrushes
5.2.1.2.2.
Electric Toothbrushes
5.2.1.2.3.
Battery-Powered Toothbrushes
5.2.1.2.4.
Replacement Toothbrush Heads
5.2.1.3.
Mouthwashes/Rinses
5.2.1.3.1.
Non-medicated Mouthwashes
5.2.1.3.2.
Medicated Mouthwashes
5.2.1.4.
Dental Accessories/Ancillaries
5.2.1.4.1.
Dental Flosses
5.2.1.4.2.
Breath Fresheners
5.2.1.4.3.
Cosmetic Dental Whitening Products
5.2.1.4.4.
Dental Water Jets
5.2.1.5.
Denture Products
5.2.1.5.1.
Fixatives
5.2.1.5.2.
Other Denture Products
5.2.1.6.
Dental Prosthesis Cleaning Solutions
5.2.2.
Distribution Channel
5.2.2.1.
Consumer Stores
5.2.2.2.
Retail Pharmacies
5.2.2.3.
Online Distribution
5.2.2.4.
Dental Dispensaries
5.2.3.
By Region
5.2.3.1.
North America
5.2.3.2.
Europe
5.2.3.3.
Asia-Pacific
5.2.3.4.
Latin America
5.2.3.5.
Middle East and Africa
6. North America Oral Hygiene Market
6.1. Market
Estimates & Forecast, 2015 - 2025
6.1.1.
By Product
6.1.2.
Distribution Channel
6.1.3.
By Country
6.1.3.1.
US
6.1.3.2.
Canada
7. Europe Oral Hygiene Market
7.1. Market
Estimates & Forecast, 2015 - 2025
7.1.1.
By Product
7.1.2.
Distribution Channel
7.1.3.
By Country
7.1.3.1.
UK
7.1.3.2.
Germany
7.1.3.3.
France
7.1.3.4.
Russia
7.1.3.5.
Spain
8. Asia-Pacific Oral Hygiene Market
8.1. Market
Estimates & Forecast, 2015 - 2025
8.1.1.
By Product
8.1.2.
Distribution Channel
8.1.3.
By Country
8.1.3.1.
China
8.1.3.2.
India
8.1.3.3.
Japan
8.1.3.4.
South Korea
9. Latin America Oral Hygiene Market
9.1. Market
Estimates & Forecast, 2015 - 2025
9.1.1.
By Product
9.1.2.
Distribution Channel
9.1.3.
By Country
9.1.3.1.
Brazil
9.1.3.2.
Mexico
10. Middle East & Africa Oral Hygiene
Market
10.1.
Market Estimates & Forecast, 2015 -
2025
10.1.1. By
Product
10.1.2. Distribution
Channel
10.1.3. By
Country
10.1.3.1.
Saudi Arabia
10.1.3.2.
UAE
10.1.3.3.
South Africa
11. Company Profiles (Company Overview,
Financial Matrix, Key Product landscape, Key Personnel, Key Competitors,
Contact Address, and Strategic Outlook) *
11.1.
Unilever
11.2.
Supersmile
11.3.
Sunstar Suisse S.A.
11.4.
Procter & Gamble
11.5.
Patanjali
11.6.
Lion Corporation
11.7.
Koninklijke Philips N.V.
11.8.
Johnson & Johnson Services Inc.
11.9.
Himalaya
11.10.
GlaxoSmithKline PLC
11.11.
Other Prominent Player
12. Strategic Recommendation
*Financial
Details Not Be Captured in Case of Unlisted Companies
**The
segmentation and the companies are subjected to modifications based on in-depth
secondary for the final deliverable.
Market Segmentation
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