Report Overview

Increasing consumer demand for unique and immersive travel experiences, a growing preference for outdoor activities and nature-based accommodations, technological advancements in glamping facilities, and the rising popularity of sustainable and eco-friendly tourism are propelling the growth of the North America Glamping Market during the forecast period between 2023 and 2029.

North America Glamping Market – Industry Trends & Forecast Report, 2029

North America glamping market size was estimated at USD 1.12 billion in 2022. During the forecast period between 2023 and 2029, the size of North America glamping market is projected to grow at a CAGR of 10.67% reaching a value of USD 2.87 billion by 2029. The North America glamping market has bene witnessing significant trends in recent years. Glamping, which combines the luxury of a hotel with the immersive experience of camping, has gained popularity among travelers seeking unique and adventurous accommodations. The market has witnessed a growing demand for eco-friendly and sustainable glamping options, emphasizing environmental conservation and minimal ecological impact. Also, there has been a rise in themed glamping experiences, catering to the specific interests and preferences of travelers. The integration of technology, such as smart amenities and connectivity, has also emerged as a trend in North America's glamping industry, providing convenience and comfort to guests. Overall, the North America glamping market is evolving to meet the diverse needs of travelers seeking memorable and nature-centric experiences.

North America Glamping Market - Overview

Glamping, a portmanteau of "glamorous" and "camping," is a luxurious and upscale approach to experiencing the great outdoors. It offers a unique blend of the comforts of a hotel with the adventure of camping. Glamping sites feature spacious tents, cabins, yurts, or even treehouses equipped with modern amenities such as comfortable beds, private bathrooms, electricity, and sometimes even Wi-Fi. Unlike traditional camping, glamping provides a hassle-free experience where travelers can immerse themselves in nature without sacrificing comfort. It has gained popularity among those seeking a unique and memorable outdoor getaway, offering a perfect balance between adventure and indulgence.

Growth Drivers

Rising Demand for Unique Outdoor Experiences

The North America glamping market is experiencing rapid growth, fueled by the increasing demand for unique outdoor experiences. Glamping, a combination of glamour and camping, offers travelers the opportunity to enjoy the beauty of nature without compromising on comfort. The region's picturesque landscapes and diverse natural attractions, such as national parks and scenic locations, make it an ideal destination for glamping enthusiasts. Further, the rising trend of experiential travel, coupled with the desire for eco-friendly and sustainable accommodations, has boosted the popularity of glamping in North America. This trend is expected to continue driving the growth of the glamping market in the region.

Restraints

Stringent Regulation Pose Growth Challenges

In the rapidly expanding glamping industry of North America, regulatory hurdles have emerged as a significant restraint to market growth. As glamping sites gain popularity, local governments and regulatory bodies have imposed stringent regulations on land usage and zoning restrictions. Obtaining permits and complying with these regulations can be a complex and time-consuming process for glamping operators, resulting in delays and increased costs. Also, concerns over environmental impact and conservation have led to heightened scrutiny of glamping developments, further complicating expansion efforts. The regulatory landscape, while aiming to protect the environment and local communities, poses challenges that glamping businesses must navigate to realize their full potential in North America.

Impact of COVID-19 on North America Glamping Market

North America glamping market adversely affected by the COVID-19 pandemic, resulting in significant challenges and changes within the industry. With travel restrictions, lockdowns, and safety concerns, glamping businesses experienced a sharp decline in bookings and revenue. The temporary closure of camping sites and cancellation of events further exacerbated the situation. However, as the region gradually recovers from the pandemic, the glamping industry is adapting by implementing stringent health and safety measures to ensure customer confidence. Innovative strategies such as contactless check-ins, enhanced sanitation protocols, and flexible cancellation policies are being adopted to revitalize the market and regain traveler trust.

North America Glamping Market

Segmental Coverage

North America Glamping Market – By Accommodation

On the basis of accommodation, the North America glamping market is divided into Cabins & Pods, Tents, Treehouses, and Yurts segments. The cabins & pods segment is the largest segment, which provides comfortable and well-equipped cabins and pod-style structures for glampers. These accommodations offer a blend of modern amenities and a rustic ambiance, making them popular among those seeking a luxurious outdoor experience. The cabins & pods segment caters to individuals, couples, and families who desire a cozy retreat amidst nature without compromising on comfort. With their rising popularity, these accommodations contribute significantly to the growth and success of the glamping market in North America.

North America Glamping Market – By Age Group

On the basis of age group, North America glamping market is divided into 18–32 years, 33–50 years, 51–65 years, and above 65 years segments. The 33–50 years age group is often considered a prime demographic for glamping experiences. This segment typically represents individuals who are in their prime working years and may have more disposable income for leisure activities. With a combination of adventurous spirit and financial stability, this age group is likely to be a significant contributor to the North America glamping market's growth and demand for unique outdoor accommodations.

North America Glamping Market – By Size

Based on technology, the North America glamping market is split into 2-Person and 4-Person segments. These segments represent the largest portions of the market, catering to different group sizes and preferences. The 2-Person segment caters to couples or solo travelers seeking intimate and cozy glamping experiences. On the other hand, the 4-Person segment targets families and larger groups who desire spacious accommodations and shared adventures. Both segments play a significant role in driving the growth and diversity of the North America glamping market, offering a range of options to meet the varying needs and desires of glampers across the region.

North America Glamping Market – By Application

On the basis of application, the North America glamping market is split into Family Travel and Enterprise Travel segments. Family travel is a significant application segment catering to families seeking unique outdoor experiences while enjoying modern amenities. It targets families looking for adventure, bonding time, and comfortable accommodations in nature. On the other hand, the enterprise travel segment targets businesses and professionals searching for alternative accommodations during corporate retreats, team-building activities, or conferences. While both segments play a crucial role in the glamping market, the family travel segment is generally larger, reflecting the growing trend of families seeking memorable vacations that combine luxury and nature.

North America Glamping Market – By End User

Based on end user, North America glamping market is divided into Consumers and Events segments. The consumer segment is a larger end user segment in the North America glamping market. This segment caters to individuals and families seeking unique and luxurious camping experiences. It encompasses a wide range of offerings, including luxury tents, treehouses, yurts, and eco-friendly cabins. The growing demand for experiential travel and the desire for comfortable outdoor accommodations have propelled the consumers segment to prominence. With a diverse array of glamping options available, this segment continues to attract a significant portion of the market, making it the largest segment in North America's glamping industry.

North America Glamping Market – By Distribution Channel

On the basis of distribution channel, North America glamping market is divided into Supermarkets & Hypermarkets, Specialty Stores, and E-commerce segments. The E-commerce segment is the largest distribution channel segment in the North America glamping market. E-commerce has gained significant momentum in recent years, offering consumers the convenience of booking glamping experiences online. The growth of this segment can be attributed to the increasing penetration of the internet and smartphones, enabling easy access to a wide range of glamping options. Also, E-commerce platforms often provide detailed information, reviews, and ratings, enhancing the decision-making process for customers. While supermarkets & hypermarkets and specialty stores also play a role in the glamping market, the E-commerce segment dominates due to its convenience, accessibility, and extensive offerings available at the click of a button.

North America Glamping Market – By Country

The in-depth research report on North America glamping market covers United States and Canada. The United States encompasses a vast territory with diverse landscapes, including national parks, coastal areas, and scenic regions, offering numerous glamping opportunities. Canada, on the other hand, boasts an abundance of breathtaking natural beauty, from the Rocky Mountains to picturesque lakes and forests, attracting a significant number of glampers. Both segments benefit from a strong tourism industry, infrastructure development, and a growing demand for unique outdoor experiences, making them key players in the North America glamping market.

Competitive Landscape

Major players in the North America glamping market include The Last Best Beef LLC (The Resort at Paws Up), Conestoga Ranch, Capitol Reef Resort, Ventana Big Sur, an Alila Resort, Westgate Resorts (Westgate River Ranch, Little Arrow Outdoor Resort, Huttopia Adirondacks, The Griffin Ranch, Dunton Hot Springs, Under Canvas, and Village Camp. To grow their market share, these companies are also focusing on investing in innovations, collaborations, and expansions.

Recent Developments

• In January 2022 - Under Canvas and Rivian, an American electric vehicle automaker and automotive technology company, formed a partnership to offer Rivian’s open-network Waypoints chargers to outdoor campsite areas, including the Under Canvas Moab and Under Canvas Lake Powell-Grand Staircase, in the 2022 season.

Scope of the Report

By Accommodation

• Cabins & Pods

• Tents

• Treehouses

• Yurts

By Age Group

• 18–32 years

• 33–50 years

• 51–65 years

• Above 65 years

By Size

• 2-Person

• 4-Person

By Application

• Family Travel

• Enterprise Travel

By End User

• Consumers

• Events

By Distribution Channel

• Supermarkets & Hypermarkets

• Specialty Stores

• E-commerce

By Country

• United States

• Canada