Wireless Headphones Market

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Wireless Headphones Market - Global Size, Share, Trend Analysis, Opportunity and Forecast Report, 2018–2028, Segmented By Product Type (In-Ear, Over-Ear Headphones, Others), Distribution Channel (Online, Offline), Application (Music & Entertainment, Gaming, Virtual Reality, Fitness, Others), Region (North America, Europe, Asia Pacific, Latin America, Middle East & Africa)

Published Date: March 2022
Report ID: BWC22091
Available Format: PDF
Page: 200

Report Overview

The growth of the wireless headphones market is mounting due to the healthy rising trajectory in the Audio/Video electronics vertical amidst rising consumer demand.

Global Wireless Headphones Market – Industry Trends & Forecast Report 2028

The global wireless headphones market size was worth USD 18,272.9 Million in 2021, and is projected to reach USD 69,964.8 million by 2028, growing at an impressive CAGR of 21.5% during 2022–2028 (forecast period). Growth of the wireless headphones market is booming due to the healthy rising trajectory in the Audio/Video electronics vertical amid rising consumer demand. Moreover, Global Wireless Headphones Market benefits from the growing access of mobile devices, the rapid advancements in the music industry & access to video and music contents. The market is driven by affordable wireless connectivity coupled with the accessibility of superior headphones.

Wireless Headphones Market

Global Wireless Headphones Market - Overview

Wireless headphones are also known as freestyle, Bluetooth, or radiofrequency (RF) headphones. A wireless headphone is an electronic device that can be used to listen to audio without using a cable connection. Wireless headphones work by transmitting the sound waves in the air, which then gets picked up by the headphone's receiver. It uses electromagnetic signals instead of cables for listening to music from smart devices, such as smartphones, televisions, and laptops. Global Wireless Headphones Market benefits from increasing adoption of mobile devices, rapid expansion of the music business, and on-the-go access to video and music contents. Affordable wireless connectivity and the availability of modern headphones with numerous value-added features, such as health sensors, are projected to aid the growth of Global Wireless Headphone Market.

Global Wireless Headphones Market - Trends

Growth Drivers

Easy Acceptance and Adoption of Technology Advancements

Global Wireless Headphones Market is driven by the rapid adoption of innovative technologies and the ease of recognition and approval of smart devices. The global deployment of consumer electronic devices in residential and business infrastructures provides various growth opportunities for the market. The wireless headphones technology has become cost-effective and replaces the need for physical cabling. Manufacturers focus on improving the wireless technology and providing wireless headsets with high audio quality. The market is expected grow due to the emergence of various product lines. Companies invest heavily in their R&D activities to expand their product portfolios and focus on launching new products and services to appeal to a broad spectrum of consumers. This, in turn, could boost the growth of Global Wireless Headphones Market.

Biometric Headphones to Further Boost Market Growth

Biometric headphones are in high demand among athletes and sportspersons, as they provide a variety of features, such as recording heart rate changes, running and fitness metrics, calories burned, and distance traveled with a time limit. The increasing focus of youth on fitness and well-being and the introduction of new sports and fitness wireless headphones are projected to increase wireless headphones usage. Manufacturers are developing and innovating wireless headphones to make them more advanced and smaller in size. For instance, Rowkin LLC, a US-based manufacturer, has made the world's smallest wireless headphones. These factors could play a prominent role in driving Global Wireless Headphones Market.

Opportunities

New Product Launches on Online Platforms

To expand their market reach, several firms are releasing new items on e-commerce sites and online platforms and investing in offering a smooth online experience to their customers. To attract many customers, they are executing marketing campaigns with limited-time price offers. For instance, Philips TAT4506BK ANC true wireless headphones were released in India in March 2022, with a price tag of Rs. 7,099. The Philips TAT4506BK earbuds feature active noise cancellation, awareness mode, up to 24 hours of battery life, 10 mm drivers, sweatproof design, and more. The headphones have a stem style and are suitable for students and working people as well. The headphones, according to the manufacturer, provide an immersive sound experience. The company targeted millennial professionals and college students in India with this launch.

Impact Of COVID-19 on Global Wireless Headphones Market

The COVID-19 pandemic had a modest impact on the growth of Global Wireless Headphones market. Governments implemented strict lockdown measures and travel restrictions as a result of the pandemic, interrupting logistics, supply chain, and production capabilities, and affecting total sales. Furthermore, the closing of retail locations affected companies' revenue generation capacity. Due to social isolation, the COVID-19 disrupted supply chains and reduced employment growth rate. Covid-19 had a negative impact on Global Wireless Headphones Market. However, markets have begun to return to normalcy after the lockdowns ended. This, in turn, could help the market in returning to the growth during the pre-Covid-19 period.

Global Wireless Headphones Market – By Product Type

Based on product type, the Global Wireless Headphones Market is sub-segmented into in-ear headphones, over-ear headphones, and others. Among them, the over-ear headphones segment generates the highest amount of revenue and holds the strongest position in the market. Due to their larger benefits, over-ear headphones produce crisper and deeper bass, which is essential for high-quality music. Over-ear headphones are gaining popularity among customers due to their potential to improve audio quality by significantly decreasing background noise.

Wireless Headphones Market Share

Global Wireless Headphones Market - By Distribution Channel

Based on distribution channels, the Global Wireless Headphones Market is categorized into online and offline. The offline distribution channel held the highest market share in the historical period. In contrast, the online distribution channel holds a strong position in the market due to contactless delivery by online platforms during the time of the COVID-19 pandemic. Furthermore, the large-scale penetration of mobile phones, the internet, growing awareness about online shopping, and the emergence of many e-commerce sites have also propelled the growth of online distribution channels. At the same time, the offline channel got badly affected by the COVID-19 pandemic and reduced the growth of offline distribution channels.

Global Wireless Headphones Market - By Application

Based on application, the Global Wireless Headphones Market is segmented into music & entertainment, gaming, virtual reality, fitness, and others. Among them, the music & entertainment segment holds the highest share in the global market due to the fast evolution in the music and entertainment industry. Moreover, the fitness segment also holds a promising position in the market and is expected to grow further in the upcoming years due to the excess demand for healthcare-related products and services.

Global Wireless Headphones Market - Regional Insights

Global Wireless Headphones Market is categorized in five major regions: North America, Europe, Asia Pacific, Latin America, and Middle East and Africa. North America, consisting of the US, Canada, and Mexico, holds the highest market share in Global Wireless Headphones Market. This can be attributed to factors, such as constant innovations in technology aspects, rapid adoption of innovative technologies, and high-income citizens. Although the recent trends in Wireless Headphones Market suggest that the growth in Asia Pacific (APAC) has been phenomenal too. Several market statistics indicate that world’s most populous countries China and India are turning out to be potential markets for the brands.

Competitive Landscape

Global Wireless Headphones market is characterized by the presence of many local, regional, and global vendors. The market is highly competitive, with all the players continually competing to gain a higher market share. Key players operating in Global Wireless Headphones Market are Sony, Jaybird, Shure, Philips, Bose, Beats Electronics, Apple Inc, JVC, Skullcandy, Jabra, Bang, Olufsen, Jaybird, Motorola, Huawei, Avanca, ASUS, and Samsung.

Recent Developments

March 2022 - Philips released a new set of headphones in India. The Philips TAT4506BK earbuds feature active noise cancellation, awareness mode, up to 24 hours of battery life, 10 mm drivers, sweatproof design, and more. The headphones have a stem style and are suitable for students and working people alike. The earbuds, according to the manufacturer, provide an immersive sound experience.

February 2022 - Sony WH-XB910N wireless headphones with noise cancellation launched in India. The WH-XB910N headphones are an economical alternative to Sony's premium WH-1000XM4 headphones, with active noise cancellation and "party-like" additional bass.

Scope of Report

Attribute	Details
Years Considered	Historical Data – 2018–2021
	Base Year – 2021
	Forecast – 2022–2028
Facts Covered	Revenues in USD Million
Market Coverage	US, Canada, Germany, UK, France, Italy, Spain, China, India, Japan, South Korea, Brazil, Mexico, Saudi Arabia, UAE, South Africa
Product/Service Segmentation	Product Type, Distribution Channel, Application, Region
Key Players	Sony, Jaybird, Shure, Philips, Bose, Beats Electronics, Apple Inc, JVC, Skullcandy, Skullcandy, Jabra, Bang, Olufsen, Jaybird, Motorola, Huawei, Avanca, ASUS, and Samsung.

By Product Type

In-Ear Headphones
Over-Ear Headphones
Others

By Distribution Channel

Online
Offline

By Application

Music & Entertainment
Gaming
Virtual Reality
Fitness
Others

By Region

North America
Europe
Asia Pacific
Latin America
Middle East and Africa

Research Framework
1. Research Objective
2. Product Overview
3. Market Segmentation
Research Methodology
1. Qualitative Research
  1. Primary & Secondary Research
2. Quantitative Research
3. Market Breakdown & Data Triangulation
  1. Secondary Research
  2. Primary Research
4. Breakdown of Primary Research Respondents, By Region
5. Assumption & Limitation
Executive Summary
Global Wireless Headphones Market Insights
1. Industry Value Chain Analysis
2. DROC Analysis
  1. Growth Drivers
  2. Restraints
  3. Opportunities
  4. Challenges
3. Technological Landscape/Recent Development
4. Regulatory Framework
5. Porter’s Five Forces Analysis
  1. Bargaining Power of Suppliers
  2. Bargaining Power of Buyers
  3. Threat of New Entrants
  4. Threat of Substitutes
  5. Intensity of Rivalry
Global Wireless Headphones Market Overview
1. Market Size & Forecast by Value, 2018-2028
  1. By Value (USD Million)
2. Market Share & Forecast
  1. By Product Type
    1. Over Ear Headphones
    2. In Ear Headphones
    3. Others
  2. By Distribution Channel
    1. Offline
    2. Online
  3. By Applications
    1. Music & Entertainment
    2. Gaming
    3. Virtual Reality
    4. Fitness
    5. Others
  4. By Region
    1. North America
    2. Europe
    3. The Asia Pacific
    4. Latin America
    5. The Middle East and Africa
North America Wireless Headphones Market
1. Market Size & Forecast by Value, 2018-2028
  1. By Value (USD Million)
2. Market Share & Forecast
  1. By Product Type
  2. By Distribution Channel
  3. By Application
  4. By Country
    1. United States
    2. Canada
Europe Wireless Headphones Market
1. Market Size & Forecast by Value, 2018-2028
  1. By Value (USD Million)
2. Market Share & Forecast
  1. By Product Type
  2. By Distribution Channel
  3. By Application
  4. By Country
    1. Germany
    2. United Kingdom
    3. Italy
    4. France
    5. Spain
    6. Rest of Europe
The Asia Pacific Wireless Headphones Market
1. Market Size & Forecast by Value, 2018-2028
  1. By Value (USD Million)
2. Market Share & Forecast
  1. By Product Type
  2. By Distribution Channel
  3. By Application
  4. By Country
    1. China
    2. India
    3. Japan
    4. South Korea
    5. Rest of Asia Pacific
Latin America Wireless Headphones Market
1. Market Size & Forecast by Value, 2018-2028
  1. By Value (USD Million)
2. Market Share & Forecast
  1. By Product Type
  2. By Distribution Channel
  3. By Application
  4. By Country
    1. Brazil
    2. Mexico
    3. Rest of Latin America
The Middle East & Africa Wireless Headphones Market
1. Market Size & Forecast by Value, 2018-2028
  1. By Value (USD Million)
2. Market Share & Forecast
  1. By Product Type
  2. By Distribution Channel
  3. By Application
  4. By Country
    1. Saudi Arabia
    2. UAE
    3. South Africa
    4. Rest of Middle East & Africa
Competitive Landscape
1. List of Key Players and Their Offerings
2. Market Share Analysis, 2021
3. Competitive Benchmarking, By Operating Parameters
4. Key Strategic Development (Merger, Acquisition, Partnership)
Impact of COVID-19 on Global Wireless Headphones Market Industry
Company Profile (Company Overview, Financial Matrix, Competitive landscape, Key Personnel, Key Competitors, Contact Address, and Strategic Outlook) **
1. Sony
2. Jaybird
3. Shure
4. Philips
5. Bose
6. Beats Electronics
7. Apple Inc
8. JVC
9. Skullcandy
10. Skullcandy
11. Jabra
12. Bang
13. Olufsen
14. Jaybird
15. Motorola
16. Huawei
17. Avanca
18. ASUS
19. Samsung
20. Other prominent players.
Key Strategic Recommendations

*Financial information in case of non-listed companies will be provided as per availability

**The segmentation and the companies are subjected to modifications based on in-depth secondary for the final deliverable

List of Figures

Figure 1 Global Wireless Headphones Segmentation

Figure 2 Global Wireless Headphones Market Value Chain Analysis

Figure 3 Company Market Share Analysis, 2021

Figure 4 Global Wireless Headphones Market Size, By Value (USD Million), 2018-2028

Figure 5 Global Wireless Headphones Market Share, By Product Type, By Value, 2018-2028

Figure 6 Global Wireless Headphones Market Share, By Distribution Channel, By Value, 2018-2028

Figure 7 Global Wireless Headphones Market Share, By Application, By Value, 2018-2028

Figure 8 Global Wireless Headphones Market Share, By Region, By Value, 2018-2028

Figure 9 North America Wireless Headphones Market Size, By Value (USD Million), 2018-2028

Figure 10 North America Wireless Headphones Market Share, By Product Type, By Value, 2018-2028

Figure 11 North America Wireless Headphones Market Share, By Distribution Channel, By Value, 2018-2028

Figure 12 North America Wireless Headphones Market Share, By Application, By Value, 2018-2028

Figure 13 North America Wireless Headphones Market Share, By Country, By Value, 2018-2028

Figure 14 Europe Wireless Headphones Market Size, By Value (USD Million), 2018-2028

Figure 15 Europe Wireless Headphones Market Share, By Product Type, By Value, 2018-2028

Figure 16 Europe Wireless Headphones Market Share, By Distribution Channel, By Value, 2018-2028

Figure 17 Europe Wireless Headphones Market Share, By Application, By Value, 2018-2028

Figure 18 Europe Wireless Headphones Market Share, By Country, By Value, 2018-2028

Figure 19 The Asia-Pacific Wireless Headphones Market Size, By Value (USD Million), 2018-2028

Figure 20 The Asia-Pacific Wireless Headphones Market Share, By Product Type, By Value, 2018-2028

Figure 21 The Asia-Pacific Wireless Headphones Market Share, By Distribution Channel, By Value, 2018-2028

Figure 22 The Asia-Pacific Wireless Headphones Market Share, By Application, By Value, 2018-2028

Figure 23 The Asia-Pacific Wireless Headphones Market Share, By Country, By Value, 2018-2028

Figure 24 Latin America Wireless Headphones Market Size, By Value (USD Million), 2018-2028

Figure 25 Latin America Wireless Headphones Market Share, By Product Type, By Value, 2018-2028

Figure 26 Latin America Wireless Headphones Market Share, By Distribution Channel, By Value, 2018-2028

Figure 27 Latin America Wireless Headphones Market Share, By Application, By Value, 2018-2028

Figure 28 Latin America Wireless Headphones Market Share, By Country, By Value, 2018-2028

Figure 29 The Middle East & Africa Wireless Headphones Market Size, By Value (USD Million), 2018-2028

Figure 30 The Middle East & Africa Wireless Headphones Market Share, By Product Type, By Value, 2018-2028

Figure 31 The Middle East & Africa Wireless Headphones Market Share, By Distribution Channel, By Value, 2018-2028

Figure 32 The Middle East & Africa Wireless Headphones Market Share, By Application, By Value, 2018-2028

Figure 33 The Middle East & Africa Wireless Headphones Market Share, By Country, By Value, 2018-2028

List of Tables

Table 1 Global Wireless Headphones Market Size, By Product Type, By Value, 2018-2028

Table 2 Global Wireless Headphones Market Size, By Distribution Channel, By Value, 2018-2028

Table 3 Global Wireless Headphones Market Size, By Application, By Value, 2018-2028

Table 4 Global Wireless Headphones Market Size, By Region, By Value, 2018-2028

Table 5 North America Wireless Headphones Market Size, By Product Type, By Value, 2018-2028

Table 6 North America Wireless Headphones Market Size, By Distribution Channel, By Value, 2018-2028

Table 7 North America Wireless Headphones Market Size, By Application, By Value, 2018-2028

Table 8 North America Wireless Headphones Market Size, By Country, By Value, 2018-2028

Table 9 Europe Wireless Headphones Market Size, By Product Type, By Value, 2018-2028

Table 10 Europe Wireless Headphones Market Size, By Distribution Channel, By Value, 2018-2028

Table 11 Europe Wireless Headphones Market Size, By Application, By Value, 2018-2028

Table 12 Europe Wireless Headphones Market Size, By Country, By Value, 2018-2028

Table 13 The Asia-Pacific Wireless Headphones Market Size, By Product Type, By Value, 2018-2028

Table 14 The Asia-Pacific Wireless Headphones Market Size, By Distribution Channel, By Value, 2018-2028

Table 15 The Asia-Pacific Wireless Headphones Market Size, By Application, By Value, 2018-2028

Table 16 The Asia-Pacific Wireless Headphones Market Size, By Country, By Value, 2018-2028

Table 17 Latin America Wireless Headphones Market Size, By Product Type, By Value, 2018-2028

Table 18 Latin America Wireless Headphones Market Size, By Distribution Channel, By Value, 2018-2028

Table 19 Latin America Wireless Headphones Market Size, By Application, By Value, 2018-2028

Table 20 Latin America Wireless Headphones Market Size, By Country, By Value, 2018-2028

Table 21 The Middle East & Africa Wireless Headphones Market Size, By Product Type, By Value, 2018-2028

Table 22 The Middle East & Africa Wireless Headphones Market Size, By Distribution Channel, By Value, 2018-2028

Table 23 The Middle East & Africa Wireless Headphones Market Size, By Application, By Value, 2018-2028

Table 24 The Middle East & Africa Wireless Headphones Market Size, By Country, By Value, 2018-2028

Table 25 Sony Company Overview

Table 26 Sony Financial Overview

Table 27 Jaybird Company Overview

Table 28 Jaybird Financial Overview

Table 29 Philips Company Overview

Table 30 Philips Financial Overview

Table 31 Bose Company Overview

Table 32 Bose Financial Overview

Table 33 Apple Inc Company Overview

Table 34 Apple Inc Financial Overview

Table 35 Skullcandy Company Overview

Table 36 Skullcandy Financial Overview

Table 37 Skullcandy Company Overview

Table 38 Skullcandy Financial Overview

Table 39 Jabra Company Overview

Table 40 Jabra Financial Overview

Table 41 Bang Company Overview

Table 42 Bang Financial Overview

Table 43 Olufsen Company Overview

Table 44 Olufsen Financial Overview

Table 45 Jaybird Company Overview

Table 46 Jaybird Financial Overview

Table 47 Motorola Company Overview

Table 48 Motorola Financial Overview

Table 49 Huawei Company Overview

Table 50 Huawei Financial Overview

Table 51 Avanca Company Overview

Table 52 Avanca Financial Overview

Table 53 ASUS Company Overview

Table 54 ASUS Financial Overview

Market Segmentation

By Product Type

In-Ear Headphones
Over-Ear Headphones
Others

By Distribution Channel

Online
Offline

By Application

Music & Entertainment
Gaming
Virtual Reality
Fitness
Others

By Region

North America
Europe
Asia Pacific
Latin America
Middle East and Africa

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Wireless Headphones Market

Wireless Headphones Market

Report Overview

Market Segmentation

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