India E-Commerce Packaging Market

India E-Commerce Packaging Market Size Booming to Reach USD 280 Billion by 2029

Published | 02 February 2023

India e-commerce packaging market is gaining traction because of the rapidly increasing internet and smartphone use, increasing average family expenditure, and the ease of online payment.

BlueWeave Consulting, a leading strategic consulting and market research firm, in its recent study, estimated the India e-commerce packaging market size at USD 115.25 billion in 2022. During the forecast period between 2023 and 2029, BlueWeave expects the India e-commerce packaging market size to grow at an impressive CAGR of 13.68% reaching a value of USD 279.25 billion by 2029. Rapidly increasing internet and smartphone use, increasing average family expenditure, and the ease of online payment are all significant growth factors for the India e-commerce packaging industry. The expansion of the India e-commerce packaging market is expected to be aided by the rapid rise of food delivery services, such as Zomato and Swiggy, in the country.

India E-Commerce Packaging Market – Overview

eCommerce packaging describes how online vendors safeguard their goods for delivery, develop brand identity, and control shipping costs. Aesthetically pleasing and unique packaging may promote consumer satisfaction and revenue. This entails developing packaging that produces less waste, is simple to open, and provides excellent protection during shipment without increasing expenses. There are different types of eCommerce packaging available from online vendors among which corrugated boxes, padded mailers, and bags & envelopes are the most common ones.

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Impact of COVID-19 on India E-Commerce Packaging Market

The India e-commerce packaging market witnessed prolific growth post the covid-19 pandemic outbreak in the country. The e-commerce platforms emerged as an effective alternative to brick-and-mortar stores for various essential goods including groceries and medicines. The convenience of online payment and its safety from virus transmissions further strengthened the e-commerce industry in India. Another thing to take into consideration is the shift to clean living, including sanitization, personal hygiene, social isolation, or utilizing healthy goods, as this is anticipated to have an influence on consumers long after the pandemic and is projected to boost the demand for e-commerce packaging during the forecast period.

India E-Commerce Packaging Market – By End User

Based on the end user, the India e-commerce packaging market is segmented into electronics and electrical, apparel and accessories, personal care, household, food and beverages, retail, automotive, pharmaceuticals, and others. The apparels and accessories segment accounts for the highest share of the India e-commerce packaging market. The increasing popularity of fast fashion clothing and affordable clothes through e-commerce platforms such as Amazon and Myntra is boosting the demand for e-commerce packaging. Additionally, constantly changing fashion trends and exposure to media are also influencing the growth of apparel and accessories in the Indian market, propelling the overall market growth.

Competitive Landscape

Major players operating in India e-commerce packaging market include Packman Packaging, U-Pack, Ecom Packaging, Avon Pacfo Services LLP, and TGI Packaging Pvt. Ltd, Kapco Packaging, Total Pack, Storopack India Pvt. Ltd, Oji India Packaging Pvt Ltd, Astron Packaging Ltd, and B&B Triplewall Containers Limited. To further enhance their market share, these companies employ various strategies, including mergers and acquisitions, partnerships, joint ventures, license agreements, and new product launches.

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The in-depth analysis of the report provides information about growth potential, upcoming trends, and the India E-Commerce Packaging Market. It also highlights the factors driving forecasts of total market size. The report promises to provide recent technology trends in the India E-Commerce Packaging Market and industry insights to help decision-makers make sound strategic decisions. Furthermore, the report also analyzes the growth drivers, challenges, and competitive dynamics of the market.

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