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Gcc Baby Stroller And Prams Market

Gcc Baby Stroller And Prams Market

GCC Baby Stroller and Prams Market, By Product Type (Lightweight Strollers, Jogging Strollers, Travel Systems, Double Strollers, Standard Strollers); By End User (First-time Parents, Multi-child Families, Premium Buyers); By Distribution Channel (Hypermarkets/Supermarkets, Specialist Retailers, Online Stores), Trend Analysis, Competitive Landscape & Forecast, 2019–2031

  • Published Date: May 2025
  • Report ID: BWC25267
  • Available Format: PDF
  • Page: 249

Report Overview

Rising disposable incomes and urbanization, an increasing number of working parents, growing awareness about infant hygiene, and demand for convenience are expected to boost the growth of GCC Baby Stroller and Prams Market during the forecast period between 2025 and 2031.

GCC Baby Stroller and Prams Market – Industry Trends & Forecast Report, 2031

GCC Baby Stroller and Prams Market size was estimated at USD 36.24 million in 2024. During the forecast period between 2025 and 2031, GCC Baby Stroller and Prams Market size is projected to grow at a CAGR of 8.6% reaching a value of USD 64.56 million by 2031. Rising birth rates, increasing urbanization, and evolving lifestyle preferences are fueling demand. Technological advancements in stroller design enhance convenience and safety. Expanding e-commerce platforms improve accessibility, while growing disposable income supports premium product purchases. Sustainability trends drive interest in eco-friendly strollers. Parents prioritize multifunctionality and lightweight designs. Regulatory standards ensure product safety, boosting consumer confidence. Marketing strategies and brand awareness influence purchasing decisions. Additionally, the rise of nuclear families and working parents amplifies the need for practical baby mobility solutions.

GCC Baby Stroller and Prams Market

Baby Strollers and Prams – Overview

Baby strollers and prams are essential mobility solutions for infants and toddlers, offering convenience, safety, and comfort for parents and children. The market is driven by rising birth rates, urbanization, and increasing disposable income. Technological advancements have led to lightweight, multifunctional, and eco-friendly designs. E-commerce expansion enhances accessibility, while premium product demand continues to grow. Regulatory standards ensure safety, boosting consumer confidence. The industry faces competition and supply chain challenges but thrives on innovation and evolving parental preferences.

GCC Baby Stroller and Prams Market 

Growth Drivers

Rising Awareness of Baby Care Products Among Parents

Parents in the GCC region are increasingly prioritizing baby care products, including strollers and prams, due to heightened awareness of child safety and convenience. This trend is driven by growing disposable income, urbanization, and exposure to global parenting standards. Technological advancements in baby-care products further enhance demand, with features like ergonomic designs and smart monitoring systems gaining traction. Additionally, marketing campaigns and social media influence play a crucial role in educating parents about premium and multifunctional stroller options.

Challenges

High Cost of Premium Baby Strollers Limits Affordability

The high price of premium baby strollers presents a significant barrier for middle-income families in the GCC region. While advanced features, durability, and ergonomic designs enhance product appeal, affordability remains a challenge. Many parents opt for budget-friendly alternatives, limiting market penetration for high-end brands. Additionally, economic fluctuations and rising living costs further impact purchasing decisions. Therefore, manufacturers must balance innovation with cost-effectiveness to cater to a broader consumer base and sustain market growth.

Impact of Escalating Geopolitical Tensions on GCC Baby Stroller and Prams Market 

Escalating geopolitical tensions in the Middle East disrupt supply chains, increasing production costs, and delaying product availability. Trade restrictions and fluctuating currency rates affect imports of raw materials, leading to price volatility. Consumer purchasing power may decline due to economic uncertainty, impacting demand for premium baby strollers. Additionally, manufacturers face challenges in securing stable distribution networks, prompting a shift toward regional sourcing and localized production to mitigate risks. Strategic diversification becomes crucial for market resilience.

GCC Baby Stroller and Prams Market 

Segmental Coverage

GCC Baby Stroller and Prams Market – By Product Type

By product type, GCC Baby Stroller and Prams Market is divided into Lightweight Strollers, Jogging Strollers, Travel Systems, Double Strollers, and Standard Strollers segments. The lightweight stroller segment is the largest in GCC Baby Stroller and Prams Market. This dominance is attributed to their convenience, portability, and suitability for urban lifestyles prevalent in the region. Lightweight strollers are easy to fold, transport, and maneuver, making them ideal for parents who are frequently on the move or living in compact spaces. Additionally, their affordability compared to other types further boosts demand. With a growing number of working parents and increased awareness of child safety and comfort, this segment continues to lead the market, supported by innovations and the availability of stylish, functional designs.

GCC Baby Stroller and Prams Market Size

GCC Baby Stroller and Prams Market – By End User

Based on end user, GCC Baby Stroller and Prams Market is divided into First-time Parents, Multi-child Families, and Premium Buyers segments. The first-time Parents segment is the largest end user in GCC Baby Stroller and Prams Market. The dominance is driven by rising birth rates and increasing disposable income across the region. This group prioritizes safety, comfort, and affordability, making them key consumers of mid-range and feature-rich strollers. Urbanization and greater awareness of child care products further fuel demand in this segment. First-time parents are also more likely to research and invest in trusted brands, contributing to consistent market growth. Retailers and manufacturers often target this segment with promotions and innovations, reinforcing its dominance within the market compared to Multi-child Families and Premium Buyers.

GCC Baby Stroller and Prams Market – By Distribution Channel

On the basis of distribution channel, GCC Baby Stroller and Prams Market is divided into Hypermarkets/Supermarkets, Specialist Retailers, and Online Stores segments. The hypermarkets/supermarkets segment is the largest distribution channel in GCC Baby Stroller and Prams Market, due to the wide availability of various brands, the ability for customers to physically inspect products, and attractive promotional offers. Parents often prefer purchasing baby products from physical retail outlets where they can assess the quality and safety features firsthand. Additionally, these stores typically offer immediate product availability, making them a convenient choice for many consumers. Although online retail is growing, especially among tech-savvy parents, Hypermarkets/Supermarkets continue to lead due to trust, accessibility, and in-store customer service.

GCC Baby Stroller and Prams Market Trend

Competitive Landscape

Major companies operating in GCC Baby Stroller and Prams Market include Chicco, Graco, UPPAbaby, Bugaboo International, Stokke AS, Britax, Peg Perego, Baby Jogger, Evenflo, Joovy, and Nuna. To further enhance their market share, these companies employ various strategies, including mergers and acquisitions, partnerships, joint ventures, license agreements, and new product launches.

Scope of the Report

Attributes

Details

Years Considered

Historical Data – 2019–2031

Base Year – 2024

Estimated Year – 2025

Forecast Period – 2025–2031

Facts Covered

Revenue in USD Million

Market Coverage

UAE, Saudi Arabia, Qatar, Kuwait, Bahrain, Oman 

Product/ Service Segmentation

Product Type, End User, Distribution Channel, Country

Key Players

Chicco, Graco, UPPAbaby, Bugaboo International, Stokke AS, Britax, Peg Perego, Baby Jogger, Evenflo, Joovy, Nuna

 

By Product Type

  • Lightweight Strollers

  • Jogging Strollers

  • Travel Systems

  • Double Strollers

  • Standard Strollers

By End User

  • First-time Parents

  • Multi-child Families

  • Premium Buyers

By Distribution Channel

  • Hypermarkets/Supermarkets

  • Specialist Retailers

  • Online Stores

By Country

  • UAE

  • Saudi Arabia

  • Qatar

  • Kuwait

  • Bahrain

  • Oman

  1. Research Framework
    1. Research Objective
    2. Vehicle Type Overview
    3. Market Segmentation
  2. Executive Summary
  3. GCC Baby Stroller and Prams Market Insights
    1. Industry Value Chain Analysis
    2. DROC Analysis
      1. Growth Drivers
        1. Rising awareness of baby-care products among parents
        2. Increasing demand for lightweight and multifunctional strollers
        3. Expanding e-commerce platforms boost product accessibility
      2. Restraints
        1. High cost of premium baby strollers limits affordability
        2. Regulatory challenges and safety concerns affecting market growth
        3. Limited product differentiation leading to competitive saturation
      3. Opportunities
        1. Growing demand for eco-friendly and sustainable baby strollers.
        2. Expansion of online retail channels enhancing market reach
      4. Challenges
        1. Intense competition among key players affecting profit margins
        2. Supply chain disruptions impacting product availability
    3. Technological Advancements/Recent Developments
    4. Regulatory Framework
    5. Porter’s Five Forces Analysis
      1. Bargaining Power of Suppliers
      2. Bargaining Power of Buyers
      3. Threat of New Entrants
      4. Threat of Substitutes
      5. Intensity of Rivalry
  4. GCC Baby Stroller and Prams Market: Marketing Strategies
  5. GCC Baby Stroller and Prams Market: Pricing Analysis
  6. GCC Baby Stroller and Prams Market Overview
    1. Market Size & Forecast, 2019–2031
      1. By Value (USD Million)
    2. Market Share & Forecast
      1. By Product Type
        1. Lightweight Strollers
        2. Jogging Strollers
        3. Travel Systems
        4. Double Strollers
        5. Standard Strollers
      2. By End User
        1. First-time Parents
        2. Multi-child Families
        3. Premium Buyers
      3. By Distribution Channel
        1. Hypermarkets/Supermarkets
        2. Specialist Retailers
        3. Online Stores
      4. By Country
        1. UAE
        2. Saudi Arabia
        3. Qatar
        4. Kuwait
        5. Bahrain
        6. Oman
  7. Saudi Arabia Baby Stroller and Prams Market
    1. Market Size & Forecast, 2019–2031
      1. By Value (USD Million)
    2. Market Share & Forecast
      1. By Product Type
      2. By End User
      3. By Distribution Channel
      4. By Country
  8. UAE Baby Stroller and Prams Market
    1. Market Size & Forecast, 2019–2031
      1. By Value (USD Million)
    2. Market Share & Forecast
      1. By Product Type
      2. By End User
      3. By Distribution Channel
      4. By Country
  9. Qatar Baby Stroller and Prams Market
    1. Market Size & Forecast, 2019–2031
      1. By Value (USD Million)
    2. Market Share & Forecast
      1. By Product Type
      2. By End User
      3. By Distribution Channel
      4. By Country
  10. Kuwait Baby Stroller and Prams Market
    1. Market Size & Forecast, 2019–2031
      1. By Value (USD Million)
    2. Market Share & Forecast
      1. By Product Type
      2. By End User
      3. By Distribution Channel
      4. By Country
  11. Oman Baby Stroller and Prams Market
    1. Market Size & Forecast, 2019–2031
      1. By Value (USD Million)
    2. Market Share & Forecast
      1. By Product Type
      2. By End User
      3. By Distribution Channel
      4. By Country
  12. Bahrain Baby Stroller and Prams Market
    1. Market Size & Forecast, 2019–2031
      1. By Value (USD Million)
    2. Market Share & Forecast
      1. By Product Type
      2. By End User
      3. By Distribution Channel
      4. By Country
  13. Competitive Landscape
    1. List of Key Players and Their Offerings
    2. GCC Baby Stroller and Prams Company Market Share Analysis, 2024
    3. Competitive Benchmarking, By Operating Parameters
    4. Key Strategic Developments (Mergers, Acquisitions, Partnerships)
  14. Impact of Escalating Geopolitical Tensions on GCC Baby Stroller and Prams Market
  15. Company Profiles (Company Overview, Financial Matrix, Competitive Landscape, Key Personnel, Key Competitors, Contact Address, Strategic Outlook, SWOT Analysis)
    1. Chicco 
    2. Graco 
    3. UPPAbaby 
    4. Bugaboo International 
    5. Stokke AS 
    6. Britax 
    7. Peg Perego 
    8. Baby Jogger 
    9. Evenflo 
    10. Joovy 
    11. Nuna 
  16. Key Strategic Recommendations
  17. Research Methodology
    1.    Qualitative Research
      1.  Primary & Secondary Research
    2.    Quantitative Research
    3.    Market Breakdown & Data Triangulation
      1.  Secondary Research
      2.  Primary Research
    4.    Breakdown of Primary Research Respondents, By Country
    5.    Assumptions & Limitations

*Financial information of non-listed companies can be provided as per availability.

**The segmentation and the companies are subject to modifications based on in-depth secondary research for the final deliverable

          

 

List of Figures

 

Figure 1       GCC Baby Stroller and Prams Segmentation

Figure 2       GCC Baby Stroller and Prams Market Value Chain Analysis

Figure 3       Company Market Share Analysis, 2024

Figure 4       GCC Baby Stroller and Prams Market Size, By Value (USD Million), 2019–2031

Figure 5       GCC Baby Stroller and Prams Market Share, By Product Type, By Value, 2019–2031

Figure 6       GCC Baby Stroller and Prams Market Share, By End User, By Value, 2019–2031

Figure 7       GCC Baby Stroller and Prams Market Share, By Distribution Channel, By Value, 2019–2031

Figure 8       GCC Baby Stroller and Prams Market Share, By Country, By Value, 2019–2031

Figure 9       GCC Baby Stroller and Prams Market Share, By Country, By Value, 2019–2031

Figure 10     Saudi Arabia Baby Stroller and Prams Market Size, By Value (USD Million), 2019–2031

Figure 11     Saudi Arabia Baby Stroller and Prams Market Share, By Product Type, By Value, 2019–2031

Figure 12     Saudi Arabia Baby Stroller and Prams Market Share, By End User, By Value, 2019–2031

Figure 13     Saudi Arabia Baby Stroller and Prams Market Share, By Distribution Channel, By Value, 2019–2031

Figure 14     Saudi Arabia Baby Stroller and Prams Market Share, By Country, By Value, 2019–2031

Figure 15     UAE Baby Stroller and Prams Market Size, By Value (USD Million), 2019–2031

Figure 16     UAE Baby Stroller and Prams Market Share, By Product Type, By Value, 2019–2031

Figure 17     UAE Baby Stroller and Prams Market Share, By End User, By Value, 2019–2031

Figure 18     UAE Baby Stroller and Prams Market Share, By Distribution Channel, By Value, 2019–2031

Figure 19     UAE Baby Stroller and Prams Market Share, By Country, By Value, 2019–2031

Figure 20     Qatar Baby Stroller and Prams Market Size, By Value (USD Million), 2019–2031

Figure 21     Qatar Baby Stroller and Prams Market Share, By Product Type, By Value, 2019–2031

Figure 22     Qatar Baby Stroller and Prams Market Share, By End User, By Value, 2019–2031

Figure 23     Qatar Baby Stroller and Prams Market Share, By Distribution Channel, By Value, 2019–2031

Figure 24     Qatar Baby Stroller and Prams Market Share, By Country, By Value, 2019–2031

Figure 25     Kuwait Baby Stroller and Prams Market Size, By Value (USD Million), 2019–2031

Figure 26     Kuwait Baby Stroller and Prams Market Share, By Product Type, By Value, 2019–2031

Figure 27     Kuwait Baby Stroller and Prams Market Share, By End User, By Value, 2019–2031

Figure 28     Kuwait Baby Stroller and Prams Market Share, By Distribution Channel, By Value, 2019–2031

Figure 29     Kuwait Baby Stroller and Prams Market Share, By Country, By Value, 2019–2031

Figure 30     Oman Baby Stroller and Prams Market Size, By Value (USD Million), 2019–2031

Figure 31     Oman Baby Stroller and Prams Market Share, By Product Type, By Value, 2019–2031

Figure 32     Oman Baby Stroller and Prams Market Share, By End User, By Value, 2019–2031

Figure 33     Oman Baby Stroller and Prams Market Share, By Distribution Channel, By Value, 2019–2031

Figure 34     Oman Baby Stroller and Prams Market Share, By Country, By Value, 2019–2031

Figure 35     Bahrain Baby Stroller and Prams Market Size, By Value (USD Million), 2019–2031

Figure 36     Bahrain Baby Stroller and Prams Market Share, By Product Type, By Value, 2019–2031

Figure 37     Bahrain Baby Stroller and Prams Market Share, By End User, By Value, 2019–2031

Figure 38     Bahrain Baby Stroller and Prams Market Share, By Distribution Channel, By Value, 2019–2031

Figure 39     Bahrain Baby Stroller and Prams Market Share, By Country, By Value, 2019–2031

 

 

List of Tables

 

Table 1        GCC Baby Stroller and Prams Market Size, By Value (USD Million), 2019–2031

Table 2        GCC Baby Stroller and Prams Market Size, By Product Type, By Value, 2019–2031

Table 3        GCC Baby Stroller and Prams Market Size, By End User, By Value, 2019–2031

Table 4        GCC Baby Stroller and Prams Market Size, By Distribution Channel, By Value, 2019–2031

Table 5        GCC Baby Stroller and Prams Market Size, By Country, By Value, 2019–2031

Table 6        GCC Baby Stroller and Prams Market Size, By Country, By Value, 2019–2031

Table 7        Saudi Arabia Baby Stroller and Prams Market Size, By Value (USD Million), 2019–2031

Table 8        Saudi Arabia Baby Stroller and Prams Market Size, By Product Type, By Value, 2019–2031

Table 9        Saudi Arabia Baby Stroller and Prams Market Size, By End User, By Value, 2019–2031

Table 10      Saudi Arabia Baby Stroller and Prams Market Size, By Distribution Channel, By Value, 2019–2031

Table 11      Saudi Arabia Baby Stroller and Prams Market Size, By Country, By Value, 2019–2031

Table 12      UAE Baby Stroller and Prams Market Size, By Value (USD Million), 2019–2031

Table 13      UAE Baby Stroller and Prams Market Size, By Product Type, By Value, 2019–2031

Table 14      UAE Baby Stroller and Prams Market Size, By End User, By Value, 2019–2031

Table 15      UAE Baby Stroller and Prams Market Size, By Distribution Channel, By Value, 2019–2031

Table 16      UAE Baby Stroller and Prams Market Size, By Country, By Value, 2019–2031

Table 17      Qatar Baby Stroller and Prams Market Size, By Value (USD Million), 2019–2031

Table 18      Qatar Baby Stroller and Prams Market Size, By Product Type, By Value, 2019–2031

Table 19      Qatar Baby Stroller and Prams Market Size, By End User, By Value, 2019–2031

Table 20      Qatar Baby Stroller and Prams Market Size, By Distribution Channel, By Value, 2019–2031

Table 21      Qatar Baby Stroller and Prams Market Size, By Country, By Value, 2019–2031

Table 22      Kuwait Baby Stroller and Prams Market Size, By Value (USD Million), 2019–2031

Table 23      Kuwait Baby Stroller and Prams Market Size, By Product Type, By Value, 2019–2031

Table 24      Kuwait Baby Stroller and Prams Market Size, By End User, By Value, 2019–2031

Table 25      Kuwait Baby Stroller and Prams Market Size, By Distribution Channel, By Value, 2019–2031

Table 26      Kuwait Baby Stroller and Prams Market Size, By Country, By Value, 2019–2031

Table 27      Oman Baby Stroller and Prams Market Size, By Value (USD Million), 2019–2031

Table 28      Oman Baby Stroller and Prams Market Size, By Product Type, By Value, 2019–2031

Table 29      Oman Baby Stroller and Prams Market Size, By End User, By Value, 2019–2031

Table 30      Oman Baby Stroller and Prams Market Size, By Distribution Channel, By Value, 2019–2031

Table 31      Oman Baby Stroller and Prams Market Size, By Country, By Value, 2019–2031

Table 32      Bahrain Baby Stroller and Prams Market Size, By Value (USD Million), 2019–2031

Table 33      Bahrain Baby Stroller and Prams Market Size, By Product Type, By Value, 2019–2031

Table 34      Bahrain Baby Stroller and Prams Market Size, By End User, By Value, 2019–2031

Table 35      Bahrain Baby Stroller and Prams Market Size, By Distribution Channel, By Value, 2019–2031

Table 36      Bahrain Baby Stroller and Prams Market Size, By Country, By Value, 2019–2031

Table 37      Chicco Company Overview

Table 38      Chicco Financial Overview

Table 39      Graco Company Overview

Table 40      Graco Financial Overview

Table 41      UPPAbaby Company Overview

Table 42      UPPAbaby Financial Overview

Table 43      Bugaboo International Company Overview

Table 44      Bugaboo International Financial Overview

Table 45      Stokke AS Company Overview

Table 46      Stokke AS Financial Overview

Table 47      Britax Company Overview

Table 48      Britax Financial Overview

Table 49      Peg Perego Company Overview

Table 50      Peg Perego Financial Overview

Table 51      Baby Jogger Company Overview

Table 52      Baby Jogger Financial Overview

Table 53      Evenflo Company Overview

Table 54      Evenflo Financial Overview

Table 55      Joovy Company Overview

Table 56      Joovy Financial Overview

Table 57      Nuna Company Overview

Table 58      Nuna Financial Overview

 

Market Segmentation

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No data available

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Frequently Asked Questions (FAQs):

Ans: GCC Baby Stroller and Prams Market size by value was estimated at USD 36.24 million in 2024.
Ans: GCC Baby Stroller and Prams Market is expected to grow at a CAGR of 8.6% during the forecast period between 2025 and 2031.
Ans: By 2031, GCC Baby Stroller and Prams Market size is forecast to reach a value of USD 64.56 million.
Ans: The growth of GCC Baby Stroller and Prams Market is primarily driven by rising disposable incomes, urbanization, increasing working parents, infant hygiene awareness, eco-friendly products, e-commerce growth, premiumization, expatriate population, technological advancements, and convenience demand.
Ans: Key players in GCC Baby Stroller and Prams Market include Chicco, Graco, UPPAbaby, Bugaboo International, Stokke AS, Britax, Peg Perego, Baby Jogger, Evenflo, Joovy, and Nuna.
Ans: The lightweight stroller segment is expected to grow at the fastest CAGR in GCC Baby Stroller and Prams Market during the forecast period between 2025 and 2031.