Report Overview

India Interior Design Market – Industry Trends & Forecast Report, 2029

India Interior Design market size was estimated at USD 28.97 billion in 2022. During the forecast period between 2023 and 2029, the India Interior Design market size is projected to grow at a CAGR of 10.54% reaching a value of USD 52.84 billion by 2029. The Indian interior design market is being driven by the booming real estate market. Furthermore, the growing population, rising income levels, and urbanization contribute to the growth of the India internal design market. Other factors contributing to the increasing demand for interior design services include smart home technology, social media influence, and variations in lifestyles and living standards are the main factors driving the market's growth. Additionally, the Indian government is promoting the growth of the construction sector by offering various incentives to builders and developers. This is creating a positive environment for the growth of the interior design market.

India Interior Design Market – Overview

Interior design is the art and science of enhancing the interior of a space, such as a room or a building, to achieve a visually appealing and functional environment. It involves the arrangement and selection of furniture, color schemes, lighting, finishes, and other elements to create an atmosphere that suits the purpose of the space and addresses the needs and preferences of the occupants. Interior designers utilize their knowledge of aesthetics, spatial planning, materials, and construction to create well-designed and harmonious interiors.

India Interior Design Market

Growth Drivers

Rapid Urbanization and Rising Disposable Income among Growing Middle Class

The Indian economy is growing rapidly, and with it, the rate of urbanization. This is leading to an increase in the demand for new homes and offices, which in turn is driving the demand for interior design services. Additionally, the rising disposable income of Indians is making them more willing to spend on home improvement and interior design. The construction of new homes is booming in India. This is due to the growing population and the increasing demand for affordable housing. Interior designers are in high demand for these projects, as they can help to create stylish and functional homes that meet the needs of the homeowners. The corporate sector is growing rapidly in India. This is leading to the construction of new offices, which in turn is driving the demand for interior design services. Interior designers are helping companies to create offices that are both functional and stylish, and that promote productivity and creativity.

Restraints

High Cost of Interior Design Services

The high cost of interior design services can be a barrier for people who have a limited budget. This is especially true for people who live in Tier 2 and Tier 3 cities, where the cost of living is lower. The cost of materials used in interior design can be high, especially for high-end projects. This is due to several factors, including the high cost of labor, the import duties on imported materials, and the taxes levied by the government. The cost of labor in India is relatively high, especially for skilled labor. This is due to the shortage of skilled labor in the country. Interior designers charge a high fee for their services. This is due to the high cost of education and training, the risk involved in the business, and the competition from other interior designers. The overall high cost of interior design services is hampering the India interior design market.

Impact of COVID-19 on India Interior Design Market

The COVID-19 pandemic had a significant impact on the Indian interior design market. The pandemic caused many challenges for interior designers, including decreased demand for interior design services, as people have been spending less money on non-essentials. This is especially true for commercial interior design projects, as many businesses were forced to close or operate with reduced capacity. The pandemic caused supply chain disruptions, which made it difficult for interior designers to get the materials they need for their projects. It led to delays and increased costs for interior design projects.

India Interior Design Market

Segmental Coverage

India Interior Design Market – By Decoration Type

Based on the decoration type, India interior design market is divided into new and renovation segments. The new decoration type segment holds a substantial market share during the forecast period. The category's growth might be attributed to changes in work culture and India's growing penchant for high-end lifestyles. As a result, new, well-designed commercial spaces and gorgeous homes are being constructed, contributing to the market's growth. Indian real estate markets have experienced unprecedented growth over the past few years, primarily due to the office and residential space demand.

India Interior Design Market – By Budget

Based on budget, India Interior Design market is divided into Luxury/high-end, Mid-range and Budget-conscious segments. The budget-conscious segment is leading the Indian interior design market by budget. The Indian middle class is growing rapidly. This is leading to an increase in the number of people who can afford to spend on interior design, but who are not willing to spend a lot of money. There are a number of affordable interior design options available in India. This is making it possible for people to get their homes and offices designed without breaking the bank. Online platforms are making it easier for people to find and compare interior design services. This is helping to drive down prices and make interior design more accessible to people with a budget.

India Interior Design Market - By Application

Based on application, India interior design market is divided into commercial and residential. The commercial segment currently dominates the market and is likely to maintain its supremacy even during the forecast period. The interior designing solution is experiencing a progressive evolution in the market because of the increased demand from commercial real estate. Due to the demand for commercial space, the sector is expected to grow substantially in the coming years. In India, the work culture is undergoing a great change, which has led to an evolution in the interior design and furniture of offices, which in turn is driving the commercial segment of India’s interior design market.

India Interior Design Market – By Region

Based on the region, India Interior Design market is divided into North India, South India, East India and West India. The Indian interior design market is dominated by North India and is expected to remain so even during the forecast period owing to increasing investments in real estate projects, an increase in the number of national and international business offices in the Delhi-National Capital Region (NCR), and the growing number of housing projects presented in the region by public organizations and private builders. Construction of housing projects by both public and private agencies contributes greatly to the growth of this region. The growing number of corporate offices in the region is also driving the growth of the India interior design market.

Competitive Landscape

Major players operating in India Interior Design market include Livspace Pte Ltd, Sobha Limited, The KariGhars, CEE BEE Design Studio, Ensemble Infrastructure India Ltd, La Sorogeeka Interiors Pvt Ltd, Futomic Design Services Pvt Ltd, Gauri Khan Designs, SAMIKA DESIGN SOLUTIONS PVT LTD, BONITO DESIGNS, Savio & Rupa Interior Concepts, Morph Design Company, Aamir & Hameeda Interior Designers (AANDH), Home2decor, Homevista Decor and Furnishing Private Limited, Hohm Editors Interior Design Studio, DesignQube, Carafina Interior Designers, De PANACHE, and Acme Interiors Pvt Ltd To further enhance their market share, these companies employ various strategies, including mergers and acquisitions, partnerships, joint ventures, license agreements, and new product launches.

Recent Developments

• In December 2022 - Livspace, an omnichannel interior and home renovation platform, has forayed into the commercial interior design space with the launch of its new offering-Livspace For Business. Livspace for Business will offer a suite of services to businesses looking to renovate or redesign their offices, retail stores, and other commercial spaces.

Scope of the Report

By Decoration Type

• New

• Renovation

By Budget

• Luxury/high-end

• Mid-range

• Budget-conscious

By Application

• Residential

• Commercial

By Region

• North India

• South India

• East India

• West India

1. Research Framework
   1. Research Objective
   2. Product Overview
   3. Market Segmentation
2. Executive Summary
3. India Interior Design Market Insights
   1. Industry Value Chain Analysis
   2. DROC Analysis
      1. Growth Drivers
         1. Growing urbanization and rising disposable income
         2. Rising awareness of interior design for personalized and aesthetically pleasing spaces
      2. Restraints
         1. High cost of interior design services
         2. Lack of skilled interior designers
      3. Opportunities
         1. Growing demand for sustainable interior design
         2. Rising adoption of e-commerce platforms
      4. Challenges
         1. Competition from international players
         2. Limited awareness among Indian consumers about the value and benefits of professional interior design services
   3. Technological Advancements/Recent Developments
   4. Regulatory Framework
   5. Porter’s Five Forces Analysis
      1. Bargaining Power of Suppliers
      2. Bargaining Power of Buyers
      3. Threat of New Entrants
      4. Threat of Substitutes
      5. Intensity of Rivalry
4. India Interior Design Market Overview
   1. Market Size & Forecast, 2019–2029
      1. By Value (USD Billion)
   2. Market Share & Forecast
      1. By Decoration Type
         1. New
         2. Renovation
      2. By Budget
         1. Luxury/high-end
         2. Mid-range
         3. Budget-conscious
      3. By Application
         1. Residential
         2. Commercial
      4. By Region
         1. North India
         2. South India
         3. East India
         4. West India
5. Competitive Landscape
   1. List of Key Players and Their Range
   2. India Interior Design Company Market Share Analysis, 2022
   3. Competitive Benchmarking, By Operating Parameters
   4. Key Strategic Development (Merger, Acquisition, Partnership)
6. Impact of Covid-19 on India Interior Design Market Industry
7. Company Profile (Company Overview, Financial Matrix, Competitive landscape, Key Personnel, Key Competitors, Contact Address, and Strategic Outlook, SWOT Analysis)
   1. Livspace Pte Ltd
   2. Sobha Limited
   3. The KariGhars
   4. CEE BEE Design Studio
   5. Ensemble Infrastructure India Ltd
   6. La Sorogeeka Interiors Pvt Ltd
   7. Futomic Design Services Pvt Ltd
   8. Gauri Khan Designs
   9. SAMIKA DESIGN SOLUTIONS PVT LTD
   10. BONITO DESIGNS
   11. Savio & Rupa Interior Concepts
   12. Morph Design Company
   13. Aamir & Hameeda Interior Designers (AANDH)
   14. Home2decor
   15. Homevista Decor and Furnishing Private Limited
   16. Hohm Editors Interior Design Studio
   17. DesignQube
   18. Carafina Interior Designers
   19. De PANACHE
   20. Acme Interiors Pvt Ltd
   21. Other prominent players
8. Key Strategic Recommendations
9. Research Methodology
   1. Qualitative Research
      1. Primary & Secondary Research
   2. Quantitative Research
   3. Market Breakdown & Data Triangulation
      1. Secondary Research
      2. Primary Research
   4. Breakdown of Primary Research Respondents
   5. Assumption & Limitation

*Financial information of non-listed companies can be provided as per availability.

**The segmentation and the companies are subject to modifications based on in-depth secondary research for the final deliverable.

List of Figures

Figure 1       India Interior Design Market Segmentation

Figure 2       India Interior Design Market Value Chain Analysis

Figure 3       Company Market Share Analysis, 2022

Figure 4       India Interior Design Market Size, By Value (USD Billion), 2019–2029

Figure 5       India Interior Design Market Share, By Decoration Type, By Value, 2019–2029

Figure 6       India Interior Design Market Share, By Budget, By Value, 2019–2029

Figure 7       India Interior Design Market Share, By Application, By Value, 2019–2029

Figure 8       India Interior Design Market Share, By Region, By Value, 2019–2029

Figure 9       North India Camping Tent Market Size, By Value (USD Billion), 2019−2029

Figure 10     North India Camping Tent Market Share, By Decoration Type, By Value, 2019−2029

Figure 11     North India Camping Tent Market Share, By Budget, By Value, 2019−2029

Figure 12     North India Camping Tent Market Share, By Application, By Value, 2019−2029

Figure 13     South India Camping Tent Market Size, By Value (USD Billion), 2019−2029

Figure 14     South India Camping Tent Market Share, By Decoration Type, By Value, 2019−2029

Figure 15     South India Camping Tent Market Share, By Budget, By Value, 2019−2029

Figure 16     South India Camping Tent Market Share, By Application, By Value, 2019−2029

Figure 17     East India Camping Tent Market Size, By Value (USD Billion), 2019−2029

Figure 18     East India Camping Tent Market Share, By Decoration Type, By Value, 2019−2029

Figure 19     East India Camping Tent Market Share, By Budget, By Value, 2019−2029

Figure 20     East India Camping Tent Market Share, By Application, By Value, 2019−2029

Figure 21 West India Camping Tent Market Size, By Value (USD Billion), 2019−2029

Figure 22     West India Camping Tent Market Share, By Decoration Type, By Value, 2019−2029

Figure 23     West India Camping Tent Market Share, By Budget, By Value, 2019−2029

Figure 24     West India Camping Tent Market Share, By Application, By Value, 2019−2029

List of Tables      

Table 1        India Interior Design Market Share, By Decoration Type, By Value, 2019–2029

Table 2        India Interior Design Market Share, By Budget, By Value, 2019–2029

Table 3        India Interior Design Market Share, By Application, By Value, 2019–2029

Table 4        India Interior Design Market Share, By Region, By Value, 2019–2029

Table 5        North India Camping Tent Market Size, By Value (USD Billion), 2019−2029

Table 6        North India Camping Tent Market Share, By Decoration Type, By Value, 2019−2029

Table 7        North India Camping Tent Market Share, By Budget, By Value, 2019−2029

Table 8       North India Camping Tent Market Share, By Application, By Value, 2019−2029

Table 9       South India Camping Tent Market Size, By Value (USD Billion), 2019−2029

Table 10      South India Camping Tent Market Share, By Decoration Type, By Value, 2019−2029

Table 11      South India Camping Tent Market Share, By Budget, By Value, 2019−2029

Table 12      South India Camping Tent Market Share, By Application, By Value, 2019−2029

Table 13     East India Camping Tent Market Size, By Value (USD Billion), 2019−2029

Table 14      East India Camping Tent Market Share, By Decoration Type, By Value, 2019−2029

Table 15      East India Camping Tent Market Share, By Budget, By Value, 2019−2029

Table 16      East India Camping Tent Market Share, By Application, By Value, 2019−2029

Table 17      West India Camping Tent Market Size, By Value (USD Billion), 2019−2029

Table 18      West India Camping Tent Market Share, By Decoration Type, By Value, 2019−2029

Table 19      West India Camping Tent Market Share, By Budget, By Value, 2019−2029

Table 20      West India Camping Tent Market Share, By Application, By Value, 2019−2029

Table 21      Livspace Pte Ltd Company Overview

Table 22      Livspace Pte Ltd Financial Overview

Table 23      Sobha Limited Company Overview

Table 24      Sobha Limited Financial Overview

Table 25      The KariGhars Company Overview

Table 26      The KariGhars Financial Overview

Table 27      CEE BEE Design Studio Company Overview

Table 28      CEE BEE Design Studio Financial Overview

Table 29      Ensemble Infrastructure India Ltd Company Overview

Table 30      Ensemble Infrastructure India Ltd Financial Overview

Table 31      La Sorogeeka Interiors Pvt Ltd Company Overview

Table 32      La Sorogeeka Interiors Pvt Ltd Financial Overview

Table 33      Futomic Design Services Pvt Ltd Company Overview

Table 34      Futomic Design Services Pvt Ltd Financial Overview

Table 35      Gauri Khan Designs Company Overview

Table 36      Gauri Khan Designs Financial Overview

Table 37      SAMIKA DESIGN SOLUTIONS PVT LTD Company Overview

Table 38      SAMIKA DESIGN SOLUTIONS PVT LTD Financial Overview

Table 39      BONITO DESIGNS Company Overview

Table 40      BONITO DESIGNS Financial Overview

Table 41      Savio & Rupa Interior Concepts Company Overview

Table 42      Savio & Rupa Interior Concepts Financial Overview

Table 43      Morph Design Company Company Overview

Table 44      Morph Design Company Financial Overview

Table 45      Aamir & Hameeda Interior Designers (AANDH) Company Overview

Table 46      Aamir & Hameeda Interior Designers (AANDH) Financial Overview

Table 47      Home2decor Company Overview

Table 48      Home2decor Financial Overview

Table 49      Homevista Decor and Furnishing Private Limited Company Overview

Table 50      Homevista Decor and Furnishing Private Limited Financial Overview

Table 51      Hohm Editors Interior Design Studio Company Overview

Table 52      Hohm Editors Interior Design Studio Financial Overview

Table 53      DesignQube Company Overview

Table 54      DesignQube Financial Overview

Table 55      Carafina Interior Designers Company Overview

Table 56      Carafina Interior Designers Financial Overview

Table 57      De PANACHE Company Overview

Table 58      De PANACHE Financial Overview

Table 59      Acme Interiors Pvt Ltd Company Overview

Table 60      Acme Interiors Pvt Ltd Financial Overview